Puffy Eyes and Dark Circles Treatment

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $268K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-26.5%

Conversion, latest week

7.4%

Market size, estimated

$268Ka year

Peak month

August7.8× the quietest month

Top search term

agelyss eye bag remover36K searches a year

Listings sell for $46.96 on average, from $5.95 to $196.83. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $46.96 that is $35K to $47K a year per listing.

Average price

$46.96inside the $15 to $100 sweet spot

Price range

$5.95–$196.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

750–1,000

Revenue per listing a year

$35K–$47K

Returns

0.9%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #412 within Eyes. It carries 8,654 reviews at 3.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

86%

Out of stock, average day

5.5%

Average rank

#412in Eyes

Average rating

3.76 starsAmazon United States average 4.42 stars

Average reviews

8,654per listing

Listings tracked

28

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months