pubic razor
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$17.14avg listing price — sweet spot $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$4.99–$28.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+26.5%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Bad6,528.93avg incumbent reviews — the moat a new listing must climb
Market size
Bad$76K$76K/yr · 59K searches
According to Flapen's Amazon United States niche tracking, pubic razor is a $76K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
pubic razor market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $51K–$69K
- units × avg price
- Conversion rate
- 7.4%
- Avg BSR
- #21
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 1.6%
- Avg brand age
- 40 months
- Avg seller age
- 140 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
63
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
47%
Top 20: 94%
Open market
16%
- Gillette Venus49%
- About Face9%
- Schick Hydro Silk7%
- Flamingo6%
- Norelco6%
- Honoson5%
- Open — no brand owns it (7 brands, 16%)
Top pubic razor search terms
- pubic razor33K/yr
- bikini razors12K/yr
- razors for pubic hair3K/yr
- best razor for women pubic hair7K/yr
- bikini line shave2K/yr
- best razor for pubic area2K/yr
Top pubic razor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gillette Venus Intimate Grooming Womens Razor for Pubic Hair and Skin Bikini Razor Handle + 3 Razor Refills
Gillette Venus$16.994.3★152 rev
About Body Bikini Shavers - 3 Gentle Beauty Groomers Japanese Steel Razor Ideal for Shaving Exfoliating and Trimming Intimate Areas Skin-Soothing Aloe Moisture Pad Gently Glides Along Skin
About Face$4.994.3★5,780 rev
Gillette Venus Intimate Grooming Razors for Women 6 Razor Blade Refills Bikini Razors for Women
Gillette Venus$17.754.7★7,757 rev
Gillette Venus Intimate Grooming Womens Razor for Pubic Hair + Body for Women Shaving Kit for Women 1 Body + 1 Pubic Razor
Gillette Venus$19.504.8★137 rev
Gillette Venus for Pubic Hair and Skin Bikini Razors for Women Womens Razor Handle + 4 Blade Refills
Gillette Venus$19.404.3★21,219 rev
Newest
by launch date
Gillette Labs Body + Intimate Razor For Men Handle + 4 Blade Refills Travel Cover
Gillette$24.79244 rev
Gillette Venus Intimate Grooming Womens Razor for Pubic Hair and Skin Bikini Razor Handle + 3 Razor Refills
Gillette Venus$16.99152 rev
Gillette Venus Intimate Grooming Womens Razor for Pubic Hair + Body for Women Shaving Kit for Women 1 Body + 1 Pubic Razor
Gillette Venus$19.50137 rev
Gillette Venus for Pubic Hair and Skin Shaving Set Womens Razor 1 Handle + 2 Blade Refills + 2-in-1 Cleanser
Gillette Venus$23.58375 rev
Risina Bikini Trimmer for Women - Painless Electric Razors for Silk Skin Cordless Body Shaver with Ceramic Blade Replaceable Lady Razor IPX7 Waterproof & Easy Cleaning Birthday Gifts for Women
Risina$23.9614,481 rev
Trending
90-day click momentumGillette Labs Body + Intimate Razor For Men Handle + 4 Blade Refills Travel Cover
Gillette$24.794.4★
Gillette Venus Intimate Grooming Womens Razor for Pubic Hair and Skin Bikini Razor Handle + 3 Razor Refills
Gillette Venus$16.994.3★
Gillette Venus Razor for Women Extra Smooth Contour Includes 1 Reusable Razor Handle + 4 Count 5-Bladed Razor Refills with Flexiball Pivoting Handle and Shower Holder
Gillette Venus$22.994.7★
Gillette Venus for Pubic Hair and Skin Shaving Set Womens Razor 1 Handle + 2 Blade Refills + 2-in-1 Cleanser
Gillette Venus$23.584.5★
Honoson 12 Pcs Disposable Bikini Razors for Women Bikini Line Trimmer Shaver Small T Type Razor Durable Travel Accessories Pubic Hair Removal Beauty for Body Cosmetic Tool(Multicolor)
Honoson$6.974.0★
What buyers say about pubic razor
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to handle”
“Solid quality all the way”
“Good value for price”
“Leaves skin soft”
“Works really well as described”
“Holds a charge”
“As advertised”
“Solid battery life”
“No skin irritation”
“Attachments are nice”
What buyers complain about
“Broke easily”
“it never worked”
“a little expensive for build quality”
“Cannot Charge”
“irritation of skin”
“Not worth the price”
“Battery life is really short”
“Bad for sensitive skin”
“Very small”
“needs to be a bit more powerful for shorter hair”
Top return reasons
Common questions
- Is pubic razor profitable to sell on Amazon United States?
- The niche generates $76K/yr across 27 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +26.5%. Flapen's verdict: Worth a look (56/100).
- How competitive is the pubic razor niche?
- 13 brands and 63 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in pubic razor?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 0.6%.
- What does it cost to enter the pubic razor niche?
- Listings span $4.99–$28.46; the average listing price is $17.14 (sweet spot $15–$100). The average incumbent carries 6,529 reviews — the moat a new listing must climb.