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Psoriasis Shampoo

Maybe

An estimated 0.4% of orders come back. But the top 5 products take 94% of clicks, so Psoriasis Shampoo is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$1.7M/yr804K searches / yr
90-day growth
-10.5%search demand this quarter
Competition
94%top-5 click share · 6 brands · 65 sellers

Flapen Score

Psoriasis Shampoo against its category

The dotted line is the Beauty & Personal Care average. Past it, Psoriasis Shampoo is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Psoriasis Shampoo market on Amazon at a glance

Shoppers on Amazon United States searched for Psoriasis Shampoo 804K times last year and spent an estimated $1.7M. The top 5 brands take 97% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 11.7% of those searches ended in a purchase.

Shoppers searched for this 804K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
804K
Growth, 90 days vs prior 90
-10.5%
Conversion, latest week
11.7%
Market size, estimated
$1.7Ma year
Peak month
January1.3× the quietest month
Top search term
psoriasis shampoo357K searches a year

02 · Price

A sale here is worth $17.83.

Listings sell for $17.83 on average, from $7.41 to $39.57. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At $17.83 that is $178K to $223K a year per listing.

Average price
$17.83inside the $15 to $100 sweet spot
Price range
$7.41–$39.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
10,000–12,500
Revenue per listing a year
$178K–$223K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #165 within 2-in-1 Shampoo & Conditioner. It carries 23,873 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#165in 2-in-1 Shampoo & Conditioner
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
23,873per listing
Listings tracked
7

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
79 months

Products

Top Psoriasis Shampoo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

65

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 158%
  • Brand 223%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Psoriasis Shampoo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Psoriasis Shampoo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • psoriasis shampoo357K/yr
  • nizoral psoriasis shampoo104K/yr
  • dermoia eczema and psoriasis shampoo54K/yr
  • dermarest psoriasis shampoo39K/yr
  • scalp psoriasis shampoo35K/yr
  • psoriasis shampoo and conditioner26K/yr
  • dermoia shampoo27K/yr
  • dermarest18K/yr
  • shampoo for psoriasis19K/yr
  • dermoia18K/yr

Reviews and returns

What reviews say buyers love and hate about Psoriasis Shampoo

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Smell”
17%of negative reviews mention “Allergies”
0.4%of orders come back
“became extremely itchy”
A buyer, on “Allergies”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Psoriasis Shampoo questions

Answered from the same tracked data.