protex
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$31.53avg listing price — sweet spot $15–$100
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Good694.5avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.55–$137.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$67K$67K/yr · 22K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, protex is a $67K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
protex market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $79K–$95K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #1,310
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 29%
- Out of stock
- 0.0%
- Avg brand age
- 106 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
47
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
2%
- PROTEX38%
- Halo Headband36%
- Generic15%
- Protex4%
- Canero2%
- ProtectX2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 2.4×
Top protex products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Halo Headband Bandana Protex Performance Sun-Protection Skull Cap Integrated Sweatband Channels Sweat Tie for Custom Size Galaxy
Halo Headband$25.884.6★3,261 rev
Parker Labs Protex 42-28 Alcohol Free Disinfectant Gallon Size
PROTEX$34.934.8★186 rev
Protexx Deep Clean Body Soap Bars 3 Pack 110g Each Daily Cleansing Bath Soap
Generic$14.734.6★21 rev
Parker Labs W60697SL Protex Disinfectant Spray Trigger Bottle 32oz
PROTEX$15.804.6★832 rev
Halo Headband Protex - The Ultimate High Performance Bandana Charcoal
Halo Headband$25.014.6★3,261 rev
Newest
by launch dateProtexx Deep Clean Body Soap Bars 3 Pack 110g Each Daily Cleansing Bath Soap
Generic$14.7321 rev
Protex Oats with Prebiotic Antibacterial Bar Soap Natural Protection Formula 3.88 oz Flaxseed Oil Enriched
Generic$7.553 rev
PROTEX Parker Labs 42-28 Alcohol Free Disinfectant - Gallon Size (Pack of 4)
PROTEX$137.41186 rev
PROTEX Disinfectant - 1 gallon
PROTEX$40.761 rev
Protex Oatmeal (avena) Soap 110 gr (pack of 3)
Generic$13.3417 rev
Trending
90-day click momentumHalo Headband Bandana Protex Performance Sun-Protection Skull Cap Integrated Sweatband Channels Sweat Tie for Custom Size Galaxy
Halo Headband$25.884.6★
Halo Headband Protex - The Ultimate High Performance Bandana Charcoal
Halo Headband$25.014.6★
ProtectX Hi-Visibility all solid Safety Vest with 6 Pockets Lightweight Zip Closure Reflective Tape Premium Fluorescent Fabric ANSI/ISEA Certified Black X LARGE
ProtectX$19.964.6★
Protexx Deep Clean Body Soap Bars 3 Pack 110g Each Daily Cleansing Bath Soap
Generic$14.734.6★
Protex Oats with Prebiotic Antibacterial Bar Soap Natural Protection Formula 3.88 oz Flaxseed Oil Enriched
Generic$7.554.2★
What buyers say about protex
What buyers praise and complain about, mined from review topics.What buyers love
“you'll love this soap because the smell stays with you”
“Great for brushes”
“Great cleaner for chair massage”
“It works well”
Top return reasons
Common questions
- Is protex profitable to sell on Amazon United States?
- The niche generates $67K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.3%. Flapen's verdict: Skip it (44/100).
- How competitive is the protex niche?
- 7 brands and 47 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 96% of demand.
- When does demand for protex peak?
- Demand is steady year-round — the busiest month runs 2.4× the quietest.
- What does it cost to enter the protex niche?
- Listings span $7.55–$137.41; the average listing price is $31.53 (sweet spot $15–$100). The average incumbent carries 695 reviews — the moat a new listing must climb.