Proraso Shaving Soap

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

38K

Growth, 90 days vs prior 90

+26.9%

Conversion, latest week

14.1%

Market size, estimated

$61Ka year

Peak month

June1.5× the quietest month

Top search term

proraso shaving soap35K searches a year

Listings sell for $11.47 on average, from $9.78 to $14.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At $11.47 that is $11K to $14K a year per listing.

Average price

$11.47under the $15 to $100 sweet spot

Price range

$9.78–$14.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,000–1,250

Revenue per listing a year

$11K–$14K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Men's. It carries 10,884 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#7in Men's

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

10,884per listing

Listings tracked

5

The brands on the shelf have sold for 106 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

106 months