Pro Lash

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +63.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $662K a year.

Searches, last 12 months

562K

Growth, 90 days vs prior 90

+63.3%

Conversion, latest week

4.5%

Market size, estimated

$662Ka year

Peak month

July1.7× the quietest month

Top search term

goddvenus lash clusters192K searches a year

Listings sell for $26.04 on average, from $9.46 to $79.95. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $26.04 that is $20K to $26K a year per listing.

Average price

$26.04inside the $15 to $100 sweet spot

Price range

$9.46–$79.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

$20K–$26K

Returns

0.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #324 within Makeup Brushes & Tools. It carries 2,640 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#324in Makeup Brushes & Tools

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

2,640per listing

Listings tracked

19

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

23 months