Primer Serum

Shoppers searched for this 703K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $779K a year.

Searches, last 12 months

703K

Growth, 90 days vs prior 90

+13.0%

Conversion, latest week

7.7%

Market size, estimated

$779Ka year

Peak month

March4.1× the quietest month

Top search term

milk primer137K searches a year

Listings sell for $14.48 on average, from $5.61 to $33.44. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $14.48 that is $87K to $116K a year per listing.

Average price

$14.48under the $15 to $100 sweet spot

Price range

$5.61–$33.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

$87K–$116K

Returns

0.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Face. It carries 8,522 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#26in Face

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

8,522per listing

Listings tracked

9

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months