Press on Nails for Kids
MaybeThe top 5 brands take only 45% of clicks. But demand is soft, at -4.1% this quarter, so Press on Nails for Kids is a Maybe.
- Flapen Score
- 63 / 100Top 4% of 10,978 Beauty & Personal Care niches · +15 vs the category median of 4863
- Market size
- $749K/yr2.5M searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 28%top-5 click share · 36 brands · 64 sellers
Flapen Score
Press on Nails for Kids against its category
The dotted line is the Beauty & Personal Care average. Past it, Press on Nails for Kids is stronger. Inside it, weaker.
Market
The Press on Nails for Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Press on Nails for Kids 2.5M times last year and spent an estimated $749K. The top 5 brands take 45% of clicks. Demand peaks in Nov–Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $749K a year.
- Searches, last 12 months
- 2.5M
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $749Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- kids press on nails378K searches a year
02 · Price
A sale here is worth $10.37.
Listings sell for $10.37 on average, from $4.16 to $26.51. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At $10.37 that is $10K to $13K a year per listing.
- Average price
- $10.37under the $15 to $100 sweet spot
- Price range
- $4.16–$26.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $10K–$13K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #445 within False Nails & Accessories. It carries 754 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #445in False Nails & Accessories
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 754per listing
- Listings tracked
- 62
04 · Newcomers
15 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Press on Nails for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
36 falling
Sellers
64
Top-5 brand share
45%
Top 20: 84%
Top-5 click share
28%
Top 20: 66%
Open market
51%
- Brand 114%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 64%
Demand
Press on Nails for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Press on Nails for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids press on nails378K/yr
- press on nails for kids378K/yr
- nails for kids258K/yr
- kids nails213K/yr
- fake nails for kids138K/yr
- nails for kids 10-1287K/yr
- impress mini nails for girls120K/yr
- kids fake nails94K/yr
- press on nails kids87K/yr
- kids press on nails for girls 8 years old82K/yr
Reviews and returns
What reviews say buyers love and hate about Press on Nails for Kids
We read the reviews and the return reasons for every product selling here.
“Low quality glue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Press on Nails for Kids questions
Answered from the same tracked data.