Preppy Skin Care

Shoppers searched for this 827K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

827K

Growth, 90 days vs prior 90

-7.1%

Conversion, latest week

6.3%

Market size, estimated

$1.4Ma year

Peak month

January2.2× the quietest month

Top search term

prequel cleanser458K searches a year

Listings sell for $27.11 on average, from $16.02 to $39.64. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $27.11 that is $54K to $68K a year per listing.

Average price

$27.11inside the $15 to $100 sweet spot

Price range

$16.02–$39.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$54K–$68K

Returns

1.2%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #466 within Cleansers. It carries 607 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

88%

Out of stock, average day

13.1%

Average rank

#466in Cleansers

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

607per listing

Listings tracked

8

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

65 months