Pregnancy Skin Care

Shoppers searched for this 675K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

675K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

7.9%

Market size, estimated

$1.4Ma year

Peak month

February1.7× the quietest month

Top search term

stretch mark cream for pregnancy338K searches a year

Listings sell for $25.61 on average, from $7.14 to $63.03. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $25.61 that is $64K to $77K a year per listing.

Average price

$25.61inside the $15 to $100 sweet spot

Price range

$7.14–$63.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

$64K–$77K

Returns

0.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Maternity. It carries 39,825 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#68in Maternity

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

39,825per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

56 months