Pregnancy Safe Face Moisturizer
MaybeBuyers convert on 13.7% of searches. But the top 5 brands take 100% of clicks, so Pregnancy Safe Face Moisturizer is a Maybe.
- Flapen Score
- 50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 4850
- Market size
- $481K/yr143K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 83%top-5 click share · 3 brands · 530 sellers
Flapen Score
Pregnancy Safe Face Moisturizer against its category
The dotted line is the Beauty & Personal Care average. Past it, Pregnancy Safe Face Moisturizer is stronger. Inside it, weaker.
Market
The Pregnancy Safe Face Moisturizer market on Amazon at a glance
Shoppers on Amazon United States searched for Pregnancy Safe Face Moisturizer 143K times last year and spent an estimated $481K. All 3 brands take every click. Demand peaks in Jun. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $481K a year.
- Searches, last 12 months
- 143K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 13.7%
- Market size, estimated
- $481Ka year
- Peak month
- June2.0× the quietest month
- Top search term
- honest moisturizer31K searches a year
02 · Price
A sale here is worth $24.41.
Listings sell for $24.41 on average, from $8.56 to $47.41. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $24.41 that is $37K to $49K a year per listing.
- Average price
- $24.41inside the $15 to $100 sweet spot
- Price range
- $8.56–$47.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $37K–$49K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #480 within Face Moisturizers. It carries 3,477 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #480in Face Moisturizers
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 3,477per listing
- Listings tracked
- 9
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Pregnancy Safe Face Moisturizer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
530
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Brand 184%
- Brand 211%
- Brand 35%
- Open — no brand owns it (0%)
Demand
Pregnancy Safe Face Moisturizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0×
Search terms
Top Pregnancy Safe Face Moisturizer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- honest moisturizer31K/yr
- honest face moisturizer33K/yr
- honest face lotion11K/yr
- honest face cream12K/yr
- oceanly9K/yr
- honest moisturizer face14K/yr
- honest beauty moisturizer11K/yr
- attitude face moisturizer8K/yr
- attitude oceanly6K/yr
- attitude face lotion4K/yr
Reviews and returns
What reviews say buyers love and hate about Pregnancy Safe Face Moisturizer
We read the reviews and the return reasons for every product selling here.
“Bad smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pregnancy Safe Face Moisturizer questions
Answered from the same tracked data.









