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Pre Shave Scrub

Fail

The top 5 products take 100% of clicks, so Pre Shave Scrub is a Fail.

Flapen Score
29
29 / 100
Ranks 10,692 of 10,978 Beauty & Personal Care niches · −19 vs the category median of 48
Market size
$68K/yr140K searches / yr
90-day growth
+8.4%search demand this quarter
Competition
100%top-5 click share · 3 brands · 23 sellers

Flapen Score

Pre Shave Scrub against its category

The dotted line is the Beauty & Personal Care average. Past it, Pre Shave Scrub is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pre Shave Scrub market on Amazon at a glance

Shoppers on Amazon United States searched for Pre Shave Scrub 140K times last year and spent an estimated $68K. All 3 brands take every click. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
+8.4%
Conversion, latest week
5.8%
Market size, estimated
$68Ka year
Peak month
February17.2× the quietest month
Top search term
eos body scrub40K searches a year

02 · Price

A sale here is worth $8.32.

Listings sell for $8.32 on average, from $7.38 to $9.49. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,250 to 1,500 of them. At $8.32 that is $10K to $12K a year per listing.

Average price
$8.32under the $15 to $100 sweet spot
Price range
$7.38–$9.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,250–1,500
Revenue per listing a year
$10K–$12K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #113 within Scrubs & Body Treatments. It carries 2,763 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
3.3%
Average rank
#113in Scrubs & Body Treatments
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
2,763per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Pre Shave Scrub products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 210%
  • Brand 35%

Demand

Pre Shave Scrub search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 17.2×

Search terms

Top Pre Shave Scrub search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eos body scrub40K/yr
  • eos scrub27K/yr
  • pre shave scrub13K/yr
  • pre shave exfoliator for women9K/yr
  • shave scrub6K/yr
  • eos exfoliating scrub6K/yr
  • shaving exfoliator for women5K/yr
  • pre shave exfoliator5K/yr
  • shaving exfoliator5K/yr
  • eos shave scrub4K/yr

Reviews and returns

What reviews say buyers love and hate about Pre Shave Scrub

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Smell”
25%of negative reviews mention “Smell”
0.4%of orders come back
“Super strong, unpleasantly perfumey and chemically smell”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Pre Shave Scrub questions

Answered from the same tracked data.