Pre Shave Oil
MaybeAn estimated 0.3% of orders come back. But demand is soft, at -1.6% this quarter, so Pre Shave Oil is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 4859
- Market size
- $803K/yr267K searches / yr
- 90-day growth
- -1.6%search demand this quarter
- Competition
- 55%top-5 click share · 14 brands · 78 sellers
Flapen Score
Pre Shave Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Pre Shave Oil is stronger. Inside it, weaker.
Market
The Pre Shave Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Pre Shave Oil 267K times last year and spent an estimated $803K. The top 5 brands take 79% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 12.4% of those searches ended in a purchase.
Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $803K a year.
- Searches, last 12 months
- 267K
- Growth, 90 days vs prior 90
- -1.6%
- Conversion, latest week
- 12.4%
- Market size, estimated
- $803Ka year
- Peak month
- December1.3× the quietest month
- Top search term
- pre shave oil51K searches a year
02 · Price
A sale here is worth $24.26.
Listings sell for $24.26 on average, from $5.71 to $90.77. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $24.26 that is $18K to $24K a year per listing.
- Average price
- $24.26inside the $15 to $100 sweet spot
- Price range
- $5.71–$90.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $18K–$24K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #292 within Men's. It carries 5,290 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #292in Men's
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 5,290per listing
- Listings tracked
- 25
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 102 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 102 months
Products
Top Pre Shave Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SHAVE SECRET SHAVING OIL- THE BEST SHAVE EVER! 18.75ML(2 Pack)
- Price
- $13.56
- Rating
- 4.6/5
- Reviews
- 6,732
- Age
- 16y ago

Bevel Pre Shave Oil for Men with Castor Oil Olive Oil and Tea Tree Oil Helps Soften Hair and Protect Skin from Irritation and Razor Burn 2 Fl Oz
- Price
- $11.98
- Rating
- 4.6/5
- Reviews
- 935
- Age
- 4y ago

Viking Revolution Sandalwood Pre-Shave Oil for Men - Smooth Irritation-Free Shave 1 Fl Oz - All Skin Types
- Price
- $9.74
- Rating
- 4.5/5
- Reviews
- 3,047
- Age
- 7y ago

The Art of Shaving Pre Shave Beard Oil for Men Protects Against Irritation and Razor Burn Clinically Tested for Sensitive Skin Sandalwood 2 Fl Oz (Pack of 1)
- Price
- $32.01
- Rating
- 4.7/5
- Reviews
- 5,600
- Age
- 22y ago

Shave Secret Shaving Oil - The Best Shave Ever! 18.75Ml (4 Pack)
- Price
- $25.04
- Rating
- 4.6/5
- Reviews
- 6,732
- Age
- 15y ago
Trending
estimated 90-day click momentum
Shave Secret Shaving Oil - The Best Shave Ever! 18.75Ml (5 Pack)
- Price
- $29.23
- Rating
- 4.6/5
- Reviews
- 6,732
- Age
- 11y ago

Pink Woolf Pre Shave Oil for Men SeaBuckthorn & Aloe Vera Shaving Oil with Vitamin E & Tea Tree Helps Reduce Razor Burn Ingrown Hair & Irritation Shave Prep for Electric & Wet Shaving 2 Fl Oz
- Price
- $10.31
- Rating
- 4.1/5
- Reviews
- 836
- Age
- 1y ago

Tree Hut Santal Haze Moisturizing Shave Oil Gel-to-Oil Formula Ultra Hydrating Barrier for a Close Smooth Shave For All Skin Types 7.7 fl oz
- Price
- $9.60
- Rating
- 4.7/5
- Reviews
- 11,943
- Age
- 1y ago

SHAVE SECRET SHAVING OIL- THE BEST SHAVE EVER! 18.75ML(2 Pack)
- Price
- $13.56
- Rating
- 4.6/5
- Reviews
- 6,732
- Age
- 16y ago

The Henna Guys 8 fl. Oz Pre Shave Oil for Men Excellent Shaving oil for Men with Sensitive Skin Prepares for a burns free Shave Works with Straight or Safety Razor (Lemongrass & Eucalyptus)
- Price
- $23.16
- Rating
- 4.4/5
- Reviews
- 2,774
- Age
- 9y ago
Newest
by launch date
Tree Hut Santal Haze Moisturizing Shave Oil Gel-to-Oil Formula Ultra Hydrating Barrier for a Close Smooth Shave For All Skin Types 7.7 fl oz
- Price
- $9.60
- Rating
- 4.7/5
- Reviews
- 11,943
- Age
- 1y ago

Pink Woolf Pre Shave Oil for Men SeaBuckthorn & Aloe Vera Shaving Oil with Vitamin E & Tea Tree Helps Reduce Razor Burn Ingrown Hair & Irritation Shave Prep for Electric & Wet Shaving 2 Fl Oz
- Price
- $10.31
- Rating
- 4.1/5
- Reviews
- 836
- Age
- 1y ago

eos Cashmere Shave Oil Vanilla Cashmere Moisturizing Shave Oil 6 oz
- Price
- $7.92
- Rating
- 4.7/5
- Reviews
- 8,032
- Age
- 2y ago

Bevel Pre Shave Oil for Men with Castor Oil Olive Oil and Tea Tree Oil Helps Soften Hair and Protect Skin from Irritation and Razor Burn 2 Fl Oz
- Price
- $11.98
- Rating
- 4.6/5
- Reviews
- 935
- Age
- 4y ago

Shave Oil Tea Tree Pre-shave Soften Bristles | For All Natural Razor Glide | Preshave During & AfterShave To Soothe & Soften Skin & Facial Hair by Death Grip | 3oz Bottle | Made In The USA
- Price
- $15.72
- Rating
- 4.4/5
- Reviews
- 112
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
78
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 94%
Open market
17%
- Shave Secret36%
- The Art of Shaving18%
- Bevel10%
- Viking Revolution9%
- The Henna Guys6%
- Tree Hut5%
- Open — no brand owns it (8 brands, 17%)
Demand
Pre Shave Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Pre Shave Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pre shave oil51K/yr
- pre shave oil for men37K/yr
- shave secret21K/yr
- shaving oil for men28K/yr
- shave oil men24K/yr
- preshave oil men22K/yr
- shave secret shaving oil for men17K/yr
- art of shaving pre shave oil11K/yr
- preshave oil8K/yr
- mens shave oil7K/yr
Reviews and returns
What reviews say buyers love and hate about Pre Shave Oil
We read the reviews and the return reasons for every product selling here.
“It has a horrible smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pre Shave Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









