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50

porto neroli

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 46Growth 59Conversion 31Competition 22Returns 100Price range 32Avg price 78Brand share 6Review moat 74Quality gap 77

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$91.17

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good525.69

avg incumbent reviews — the moat a new listing must climb

Growth

Good+34.1%

90-day search growth — must beat 0% to launch

Market size

Okay$248K

$248K/yr · 111K searches

Price range

Okay$21.34–$267.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad73%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, porto neroli is a $248K/yr Amazon United States market (111K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May. Verdict: Worth a look — 50/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

porto neroli market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$182K–$228K
units × avg price
Conversion rate
2.5%
Avg BSR
#2,763
Page quality
0%
Prime
69%
Sponsored
38%
Out of stock
4.1%
Avg brand age
55 months
Avg seller age
155 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 rising

Sellers

75

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Tom Ford42%
  • Maison Alhambra27%
  • DREAM attitude21%
  • Generic4%
  • HOUSE OF TWIST3%
  • ElysianAura2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 54 weeks — +34.1% search growth over the last 90 days.
3K2KPrime Day '25Black Friday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 1.8×

Top porto neroli search terms

  • tom ford neroli portofino26K/yr
  • porto neroli17K/yr
  • neroli portofino18K/yr
  • maison alhambra porto neroli9K/yr
  • porto neroli maison alhambra15K/yr
  • pacific blue maison alhambra7K/yr
  • tom ford taormina orange3K/yr
  • maison alhambra pacific blue3K/yr
  • tom ford neroli4K/yr
  • neroli riviera3K/yr
All search terms

Top porto neroli products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$25K20%$50K30%$75K40%$99K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about porto neroli

What buyers praise and complain about, mined from review topics.

What buyers love

Smell71%

“Long lasting wonderful fragrance”

Value For Money8%

“Great price too”

Quality-Overall4%

“Great projection, fairly long lasting, great price point”

Advertised Vs Actual Product2%

“Better than expected”

Durability2%

“it still holds up”

Suitability Hot Weather2%

“Perfect for summer”

Soft Feel1%

“Smooth, fresh, slightly woody, and way more refined than I expected”

Certifications1%

“Summer scent certified”

Ease Of Cleaning1%

“Very clean and classy”

Suitability Dry Skin1%

“Fresh and over 8 hours on the skin”

What buyers complain about

Smell47%

“Smell terrible”

Durability21%

“does not last”

Value For Money6%

“This is waste of money”

Quality-Overall5%

“Probably one of the lowest quality dupes Ive bought”

Size-Overall2%

“Just wish it came in a bigger size”

Leak-Proof1%

“the bottle leaked so much that it crusted over”

Strength1%

“Not strong”

Skin Health1%

“However, my biggest gripping complaint here is on my skin”

Common questions

Is porto neroli profitable to sell on Amazon United States?
The niche generates $248K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +34.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the porto neroli niche?
6 brands and 75 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in porto neroli?
Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.1%.
When does demand for porto neroli peak?
Demand peaks in May; the busiest month runs 1.8× the quietest.
What does it cost to enter the porto neroli niche?
Listings span $21.34–$267.45; the average listing price is $91.17 (sweet spot $15–$100). The average incumbent carries 526 reviews — the moat a new listing must climb.