Is pore brush profitable to sell on Amazon United States?

The niche generates $610K/yr across 26 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Worth a look (50/100).

How competitive is the pore brush niche?

15 brands and 27 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in pore brush?

Top complaints mined from reviews: Durability, Charging, Value For Money. The return rate is 1.9%.

When does demand for pore brush peak?

Demand peaks in May–Jun; the busiest month runs 10.4× the quietest.

What does it cost to enter the pore brush niche?

Listings span $2.74–$244.27; the average listing price is $46.86 (sweet spot $15–$100). The average incumbent carries 1,824 reviews — the moat a new listing must climb.

pore brush

Worth a look

Shows a sweet-spot price point ($46.86 avg), but soft demand (-24.2% this quarter) keeps it on the watch list.

Avg price

Great$46.86

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Market size

Good$610K

$610K/yr · 251K searches

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,824.38

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Price range

Okay$2.74–$244.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-24.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, pore brush is a $610K/yr Amazon United States market (251K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 50/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

pore brush market data

Units sold / yr: 13K–15K; avg 500–750/product
Revenue / yr: $586K–$703K; units × avg price
Conversion rate: 5.2%
Avg BSR: #30
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 0.3%
Avg brand age: 37 months
Avg seller age: 133 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

16%

medicube37%
REVEX22%
RamPula13%
YOUKOOL7%
PRITECH3%
APRILSKIN3%
Open — no brand owns it (9 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 75 weeks — -24.2% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 10.4×

Open Trend

Top pore brush search terms

pore brush48K/yr -25.3%6.2% conv.
pore scrubber30K/yr -0.3%4.5% conv.
medicube cleansing tool11K/yr +90.4%1.5% conv.
pore cleansing brush21K/yr -55.8%3.8% conv.
mini booster pro27K/yr -29.9%1.2% conv.
nose scrubber20K/yr -23.8%6.3% conv.
pore brush for face17K/yr -49.6%4.2% conv.
pore cleaning brush16K/yr -38.0%2.0% conv.
booster pro mini6K/yr -9.6%0.8% conv.
blackhead scrubber8K/yr -6.9%3.2% conv.

All search terms

Top pore brush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

medicube Multi Silicone Jelly Brush | Pore Brush & Face Mask Applicator

medicube$7.134.8★1,087 rev

REVEX Silicone Nose Blackhead Remover Tool Set Blackhead Scraper Tool 2Pcs Pore Cleaning Brush Face Scrubber Skin Spatula Pore Scrubber for Deep Cleansing Face Exfoliator Scrubber for Women Men

REVEX$8.534.4★1,600 rev

RamPula Facial Cleansing Brush 2 in 1 Silicone Face Mask Brush & Face Scrubber For Exfoliating Massaging Remove Blackheads Makeup Skincare Removal Applicator for Mud Clay Body Lotion DIY Mask

RamPula$6.944.5★2,782 rev

medicube Mini Booster Pro Plus | Facial Device for Radiant Calming and Bouncy-Looking Skin | Red Blue Purple 3-Mode | Portable Korean Skincare Device At Home Care | Pink

medicube$93.004.5★329 rev

Pore Cleansing Silicone Facial Brush | Face Scrubber & Massager for Blackhead & Whitehead Removal Sebum Reduction Gentle Exfoliation & Clearer Skin | Suitable for All Skin Types Orange 2pc

YOUKOOL$2.744.4★114 rev

Newest

by launch date

medicube Mini Booster Pro Plus Cleansing Device Set | 2-in-1 Facial Cleansing Skincare Device | Pore Makeup Excess Sebum Care | Portable Skincare Booster with 3 Modes | Korean Facial Device Pink

medicube$148.92329 rev

4mo ago

medicube Mini Booster Pro Plus Full Facial Device Set | 3-in-1 Korean Facial Device for Makeup Removal & Pore Cleansing Skin Definition & Body Care Skincare Boost with 3 Modes | Pink

medicube$182.03329 rev

4mo ago

medicube Mini Booster Pro Plus | Facial Device for Radiant Calming and Bouncy-Looking Skin | Red Blue Purple 3-Mode | Portable Korean Skincare Device At Home Care | Pink

medicube$93.00329 rev

6mo ago

medicube Booster Pro Mini Plus | Facial Device for Radiance Calming and Elasticity | Red Blue Purple 3-Mode | Portable Korean Skincare Device At Home Care | Beige

medicube$90.98329 rev

6mo ago

medicube Multi Silicone Jelly Brush | Pore Brush & Face Mask Applicator

medicube$7.131,087 rev

1y ago

What buyers say about pore brush

What buyers praise and complain about, mined from review topics.

What buyers love

Cleansing11%

“Deep clean”

Quality-Overall11%

“Clean face and quality product”

Soft Feel9%

“Its soft”

Suitability Combination Skin9%

“It's great on sensitive skin”

Value For Money9%

“Great buy”

Ease Of Use6%

“Easy to clean”

Ease Of Cleaning6%

“Really enjoying this cleanser”

Efficiency4%

“Effective”

Advertised Vs Actual Product3%

“As described”

Charging2%

“Charge lasts forever”

What buyers complain about

Durability10%

“doesnt seem durable”

Charging7%

“Wont recharge”

Value For Money7%

“Waste of money”

Functionality-Overall6%

“Not effective”

Size-Overall4%

“Much bigger than I expected”

Ease Of Cleaning4%

“Doesnt clean well”

Strength3%

“Like flimsy plastic”

Skin Health3%

“Severe Skin Irritation After a Few Uses – Be Careful”

Heating3%

“The heater doesnt get very warm”

Quality-Overall3%

“Its overpriced for the quality you get”

Top return reasons

Functionality-Overall23%

Value For Money17%

Advertised Vs Actual Product8%

Defective Material/Parts8%

Size-Overall7%