Pomade

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.1M a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

13.6%

Market size, estimated

$9.1Ma year

Peak month

December1.2× the quietest month

Top search term

pomade578K searches a year

Listings sell for $20.03 on average, from $8.92 to $40.92. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 12,500 to 15,000 of them. At $20.03 that is $250K to $300K a year per listing.

Average price

$20.03inside the $15 to $100 sweet spot

Price range

$8.92–$40.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

12,500–15,000

Revenue per listing a year

$250K–$300K

Returns

0.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #32 within Gels. It carries 10,955 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#32in Gels

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

10,955per listing

Listings tracked

27

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

82 months