Polar Bear Ears

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

-19.1%

Conversion, latest week

1.5%

Market size, estimated

$14Ka year

Top search term

white bear ears30K searches a year

Listings sell for $10.40 on average, from $5.30 to $19.10. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.40 that is $0 to $1K a year per listing.

Average price

$10.40under the $15 to $100 sweet spot

Price range

$5.30–$19.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

11.5%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 25.9% of listings are out of stock. The average listing ranks #5,812 within Headbands. It carries 74 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

95%

Out of stock, average day

25.9%

Average rank

#5,812in Headbands

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

74per listing

Listings tracked

22

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months