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52

poker games

Worth a look

Shows low returns (0.8%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 76Growth 29Conversion 91Competition 13Returns 96Price range 85Avg price 93Brand share 0Review moat 11Quality gap 63

Returns

Incredible0.8%

return rate β€” above 5% kills the launch gate

Avg price

Great$22.14

avg listing price β€” sweet spot $15–$100

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Price range

Great$12.76–$30.02

cheapest to priciest tracked listing β€” scored on the share inside $15–$100

Market size

Great$929K

$929K/yr Β· 383K searches

Quality gap

Good4.4β˜…

avg incumbent rating β€” lower means beatable quality

Growth

Okay+2.9%

90-day search growth β€” must beat 0% to launch

Competition

Bad84%

top-5 click share β€” a locked-up shelf

Review moat

Bad30,439.1

avg incumbent reviews β€” the moat a new listing must climb

Brand share

Bad100%

top-5 brand share β€” brand-locked demand

According to Flapen's Amazon United States niche tracking, poker games is a $929K/yr Amazon United States market (383K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look β€” 52/100.

Data updated Jul 14, 2026 Β· scored weekly Β· How we score niches

poker games market data

Units sold / yr
40K–50K
avg 3,000–4,000/product
Revenue / yr
$886K–$1.1M
units Γ— avg price
Conversion rate
10.9%
Avg BSR
#677
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
78 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 84% of clicks β€” a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • COLOR WOW80%
  • Thames & Kosmos14%
  • Kenra4%
  • Kosmos2%

Demand

Weekly Amazon search volume, last 32 weeks β€” +2.9% search growth over the last 90 days.
13K8KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

Top poker games search terms

  • wow hair spray123K/yr
  • the gang40K/yr
  • wow hairspray34K/yr
  • color wow hair spray30K/yr
  • the gang card game30K/yr
  • wow texas hold em hairspray15K/yr
  • wow spray hair12K/yr
  • color wow hairspray11K/yr
  • color wow texas hold em hairspray11K/yr
  • wow hairspray for women10K/yr
All search terms

Top poker games products on Amazon

Each bubble is one product β€” market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$93K20%$186K30%$279K40%$372K1001K10K100K1.0M Reviews β€” right = deep review moat Market share (90d) β‰ˆ est. sales
Beatable (≀4.3β˜…) Contested Strong incumbent (>4.7β˜…)

All 10 tracked products in this niche β€” three views at once, no toggling.

Common questions

Is poker games profitable to sell on Amazon United States?
The niche generates $929K/yr across 10 tracked products. 90-day search growth is +2.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the poker games niche?
4 brands and 42 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the poker games niche?
Listings span $12.76–$30.02; the average listing price is $22.14 (sweet spot $15–$100). The average incumbent carries 30,439 reviews β€” the moat a new listing must climb.