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Poke Root and Castor Oil

Maybe

An estimated 0.2% of orders come back. But demand is soft, at -20.8% this quarter, so Poke Root and Castor Oil is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$92K/yr102K searches / yr
90-day growth
-20.8%search demand this quarter
Competition
48%top-5 click share · 14 brands · 16 sellers

Flapen Score

Poke Root and Castor Oil against its category

The dotted line is the Beauty & Personal Care average. Past it, Poke Root and Castor Oil is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poke Root and Castor Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Poke Root and Castor Oil 102K times last year and spent an estimated $92K. The top 5 brands take 72% of clicks. Demand peaks in Jul–Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
102K
Growth, 90 days vs prior 90
-20.8%
Conversion, latest week
4.8%
Market size, estimated
$92Ka year
Peak month
July4.0× the quietest month
Top search term
poke root and castor oil47K searches a year

02 · Price

A sale here is worth $18.65.

Listings sell for $18.65 on average, from $8.26 to $37.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.65 that is $2K to $5K a year per listing.

Average price
$18.65inside the $15 to $100 sweet spot
Price range
$8.26–$37.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #13,908 within Oils. It carries 101 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
96%
Out of stock, average day
5.8%
Average rank
#13,908in Oils
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
101per listing
Listings tracked
23

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Poke Root and Castor Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

16

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

48%

Top 20: 96%

Open market

23%

  • Brand 131%
  • Brand 213%
  • Brand 311%
  • Brand 410%
  • Brand 57%
  • Brand 65%

Demand

Poke Root and Castor Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Prime Day '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 4.0×

Search terms

Top Poke Root and Castor Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • poke root and castor oil47K/yr
  • poke root oil31K/yr
  • poke oil6K/yr
  • pokeroot and castor oil3K/yr
  • poke root castor oil4K/yr
  • organic poke root and castor oil5K/yr
  • poke root oil organic7K/yr

Reviews and returns

What reviews say buyers love and hate about Poke Root and Castor Oil

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Smell”
0.2%of orders come back
“There's no scent to it”
A buyer, on “Smell”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Poke Root and Castor Oil questions

Answered from the same tracked data.