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55

poke root and castor oil

Worth a look

Shows low returns (0.2%), but soft demand (-20.8% this quarter) keeps it on the watch list.

Market size 23Growth 15Conversion 57Competition 62Returns 99Price range 77Avg price 84Brand share 55Review moat 95Quality gap 60

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great101.04

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$18.65

avg listing price — sweet spot $15–$100

Price range

Great$8.26–$37.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Market size

Bad$92K

$92K/yr · 102K searches

Growth

Bad-20.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, poke root and castor oil is a $92K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

poke root and castor oil market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$93K–$112K
units × avg price
Conversion rate
4.8%
Avg BSR
#13,908
Page quality
0%
Prime
96%
Sponsored
78%
Out of stock
5.8%
Avg brand age
45 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

16

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

48%

Top 20: 96%

Open market

23%

  • Peralpow31%
  • Ourea13%
  • SKSOYT11%
  • Lemant10%
  • Living Farms7%
  • Pura Herba5%

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — -20.8% search growth over the last 90 days.
9K7KSpike '25Prime Day '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 4.0×

Top poke root and castor oil search terms

  • poke root and castor oil47K/yr
  • poke root oil31K/yr
  • poke oil6K/yr
  • pokeroot and castor oil3K/yr
  • poke root castor oil4K/yr
  • organic poke root and castor oil5K/yr
  • poke root oil organic7K/yr
All search terms

Top poke root and castor oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$9K15%$14K20%$18K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about poke root and castor oil

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Great quality castor oil”

Smell14%

“The smell is also fantastic”

Absorbency9%

“absorbs nicely”

Ease Of Use8%

“Easy to Use”

Moist/Dry5%

“It is very hydrating”

Efficiency5%

“the results are undeniable”

Value For Money4%

“Worth it”

Thickness3%

“Despite containing Castor Oil. which is naturally quite thick.”

Soft Feel3%

“is very smooth”

Suitability Oily Skin2%

“I do love at that it has the castor oil”

What buyers complain about

Smell10%

“There's no scent to it”

Size-Overall8%

“The larger the area”

Thickness6%

“It is thick”

Functionality-Overall3%

“Doesn't work”

Ease Of Use3%

“I will say it was a little hard to use it with a dropper”

Advertised Vs Actual Product3%

“in the other pictures - that isn't shown”

Leak-Proof3%

“some oil tends to leak around the bottles neck”

Pain Relief-Overall3%

“pain associated with several health conditions”

Quality-Overall3%

“I'm unsure of the quality of this castor oil”

Absorbency2%

“absorbs a bit too quickly”

Top return reasons

Leak-Proof21%
Advertised Vs Actual Product13%
Functionality-Overall13%
Smell11%
Product Condition9%
Value For Money4%
Oily/Greasy4%
Ingredients-Overall4%
Adhesion/Stickiness4%
Moist/Dry3%

Common questions

Is poke root and castor oil profitable to sell on Amazon United States?
The niche generates $92K/yr across 23 tracked products. 1 of 12 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the poke root and castor oil niche?
14 brands and 16 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in poke root and castor oil?
Top complaints mined from reviews: Smell, Size-Overall, Thickness. The return rate is 0.2%.
When does demand for poke root and castor oil peak?
Demand peaks in Jul–Aug; the busiest month runs 4.0× the quietest.
What does it cost to enter the poke root and castor oil niche?
Listings span $8.26–$37.70; the average listing price is $18.65 (sweet spot $15–$100). The average incumbent carries 101 reviews — the moat a new listing must climb.