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Pocket Perfume Dispenser

Fail

The top 5 brands take 99% of clicks, so Pocket Perfume Dispenser is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$37K/yr47K searches / yr
90-day growth
+9.8%search demand this quarter
Competition
55%top-5 click share · 6 brands · 17 sellers

Flapen Score

Pocket Perfume Dispenser against its category

The dotted line is the Beauty & Personal Care average. Past it, Pocket Perfume Dispenser is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pocket Perfume Dispenser market on Amazon at a glance

Shoppers on Amazon United States searched for Pocket Perfume Dispenser 47K times last year and spent an estimated $37K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+9.8%
Conversion, latest week
3.3%
Market size, estimated
$37Ka year
Peak month
December4.3× the quietest month
Top search term
travalo14K searches a year

02 · Price

A sale here is worth $23.78.

Listings sell for $23.78 on average, from $5.99 to $51.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $23.78 that is $2K to $6K a year per listing.

Average price
$23.78inside the $15 to $100 sweet spot
Price range
$5.99–$51.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #711 within Refillable Containers. It carries 1,532 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#711in Refillable Containers
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
1,532per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pocket Perfume Dispenser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

17

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

0%

  • Brand 183%
  • Brand 28%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Pocket Perfume Dispenser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.3×

Search terms

Top Pocket Perfume Dispenser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • travalo14K/yr
  • travalo refillable perfume atomizer8K/yr
  • pocket perfume17K/yr
  • travelo3K/yr
  • pocket perfume bottle2K/yr
  • pocket perfume dispenser639/yr
  • the pocket perfume2K/yr
  • vonovo portable mini refillable perfume atomizer bottle85/yr

Reviews and returns

What reviews say buyers love and hate about Pocket Perfume Dispenser

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Use”
31%of negative reviews mention “Leak-Proof”
1.6%of orders come back
“Leaked everywhere”
A buyer, on “Leak-Proof”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pocket Perfume Dispenser questions

Answered from the same tracked data.