Is plumeria perfume profitable to sell on Amazon United States?

The niche generates $41K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.1%. Flapen's verdict: Worth a look (55/100).

How competitive is the plumeria perfume niche?

16 brands and 69 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in plumeria perfume?

Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.1%.

When does demand for plumeria perfume peak?

Demand peaks in Dec; the busiest month runs 1.6× the quietest.

What does it cost to enter the plumeria perfume niche?

Listings span $5.00–$46.55; the average listing price is $20.72 (sweet spot $15–$100). The average incumbent carries 688 reviews — the moat a new listing must climb.

plumeria perfume

Worth a look

Shows low returns (0.1%), but a small market ($41K/yr) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$20.72

avg listing price — sweet spot $15–$100

Price range

Great$5.00–$46.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good687.96

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Growth

Good+20.1%

90-day search growth — must beat 0% to launch

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Market size

Bad$41K

$41K/yr · 44K searches

According to Flapen's Amazon United States niche tracking, plumeria perfume is a $41K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

plumeria perfume market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $41K–$52K; units × avg price
Conversion rate: 4.5%
Avg BSR: #981
Page quality: 0%
Prime: 74%
Sponsored: 48%
Out of stock: 15.4%
Avg brand age: 77 months
Avg seller age: 146 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

18%

Bath & Body Works32%
Island Heritage20%
Botanical Beauty11%
Forever Florals7%
Horbäach6%
Malie Organics6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +20.1% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.6×

Open Trend

Top plumeria perfume search terms

plumeria perfume28K/yr +26.4%3.7% conv.
plumeria bath and body works7K/yr +1.8%3.2% conv.
plumeria body spray5K/yr +32.6%3.5% conv.
bath and body works plumeria4K/yr -3.8%3.1% conv.

All search terms

Top plumeria perfume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Royal Hawaiian Plumeria Cologne Spray 1.6oz

Island Heritage$21.723.9★215 rev

Bath & Body Works Signature Collection Plumeria Fine Fragrance Mist 8 Fluid Ounce

Bath & Body Works$17.634.4★226 rev

Forever Florals Plumeria Cologne 1 fl oz

Forever Florals$23.634.4★13 rev

Horbach Plumeria Fragrance Oil | 1 fl oz (30ml) | Premium Grade | for Diffusers Candle and Soap Making DIY Projects & More

Horbäach$7.274.6★291 rev

Botanical Beauty PLUMERIA FRAGRANCE OIL ROLL-ON. Rollerball Perfume Alcohol-Free Long Lasting (0.169 Fl.oz 5 ml)

Botanical Beauty$10.863.9★36 rev

Newest

by launch date

Botanical Beauty PLUMERIA FRAGRANCE OIL ROLL-ON. Rollerball Perfume Alcohol-Free Long Lasting (0.169 Fl.oz 5 ml)

Botanical Beauty$10.8636 rev

7mo ago

Botanical Beauty PLUMERIA FRAGRANCE OIL ROLL-ON. Rollerball Perfume Alcohol-Free Long Lasting (0.338 Fl.oz 10 ml)

Botanical Beauty$15.9630 rev

7mo ago

Botanical Beauty PLUMERIA FRAGRANCE OIL ROLL-ON 0.338 FL OZ (10 ML) Rollerball Perfume Alcohol-Free Long Lasting

Botanical Beauty$14.7340 rev

1y ago

Bath & Body Works Womens Plumeria Ultimate Hydration Body Cream 8 Ounces Pack of 2

Bath & Body Works$29.6413 rev

1y ago

Bodycology Long-Lasting Fragrance Body Mist Hawaiian Beach 8 fl oz

Bodycology$5.001,859 rev

2y ago

What buyers say about plumeria perfume

What buyers praise and complain about, mined from review topics.

What buyers love

Smell72%

“Delightful fragrance”

Value For Money3%

“Great value”

Size-Overall2%

“so can fit easily into a purse or even a pocket”

Durability2%

“Furthermore, it lasts all day”

Quality-Overall2%

“Excellent product”

Ease Of Application1%

“Easy spray application”

Color1%

“It feels bright and sunlit”

Ease Of Use1%

“Easy to use”

Weight Light1%

“Lightweight”

Advertised Vs Actual Product1%

“As expected”

What buyers complain about

Smell45%

“Smells bad”

Durability11%

“Does not last”

Value For Money6%

“Overpriced”

Size-Overall3%

“Tiny bottle”

Allergies2%

“got an allergic reaction”

Leak-Proof2%

“the cap is leaking all over”

Advertised Vs Actual Product2%

“Not what was advertised”

Alcohol Content2%

“Smells like alcohol its too strong”

Oily/Greasy1%

“Others said it was greasy and didn't last and I don't agree at all”

Ingredients-Overall1%

“Terrible Ingredients list”

Top return reasons

Smell79%

Advertised Vs Actual Product8%

Leak-Proof4%

Size-Overall2%

Durability1%

Strength1%

Certifications1%

Natural Ingredients0%

Vegan/Organic0%

Adhesion/Stickiness0%

Common questions

Is plumeria perfume profitable to sell on Amazon United States?: The niche generates $41K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.1%. Flapen's verdict: Worth a look (55/100).
How competitive is the plumeria perfume niche?: 16 brands and 69 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in plumeria perfume?: Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.1%.
When does demand for plumeria perfume peak?: Demand peaks in Dec; the busiest month runs 1.6× the quietest.
What does it cost to enter the plumeria perfume niche?: Listings span $5.00–$46.55; the average listing price is $20.72 (sweet spot $15–$100). The average incumbent carries 688 reviews — the moat a new listing must climb.