Is playfizz bath bombs profitable to sell on Amazon United States?

The niche generates $24K/yr across 54 tracked products. 9 of 28 products launched in the last 360 days are still selling. 90-day search growth is +604.5%. Flapen's verdict: Worth a look (69/100).

How competitive is the playfizz bath bombs niche?

35 brands and 60 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in playfizz bath bombs?

Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Value For Money. The return rate is 0.6%.

What does it cost to enter the playfizz bath bombs niche?

Listings span $8.37–$40.15; the average listing price is $23.92 (sweet spot $15–$100). The average incumbent carries 1,295 reviews — the moat a new listing must climb.

playfizz bath bombs

Worth a look

Shows demand growing +604.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+604.5%

90-day search growth — must beat 0% to launch

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$23.92

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Price range

Great$8.37–$40.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,294.52

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$24K

$24K/yr · 65K searches

According to Flapen's Amazon United States niche tracking, playfizz bath bombs is a $24K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 69/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

playfizz bath bombs market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $24K–$30K; units × avg price
Conversion rate: 1.6%
Avg BSR: #193
Page quality: 0%
Prime: 93%
Sponsored: 94%
Out of stock: 16.0%
Avg brand age: 29 months
Avg seller age: 140 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

Sellers

Top-5 brand share

53%

Top 20: 90%

Top-5 click share

31%

Top 20: 70%

Open market

43%

Generic23%
Tub Works11%
wiilioe6%
Mineral Me California6%
YellowRiver6%
EvolutionUSA4%

Top playfizz bath bombs search terms

playfizz bath bombs24K/yr +734.8%1.4% conv.
play fizz bath bombs19K/yr +763.4%1.5% conv.
play fizz12K/yr +201.4%0.7% conv.
playfizz bath bombs with toy4K/yr >1,000%1.9% conv.
play fizz bath bombs for kids4K/yr >1,000%1.3% conv.
get play fizz bath bombs3K/yr +955.3%1.6% conv.

All search terms

Top playfizz bath bombs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Playfizz Bath Bombs for Women 12 PCS Handmade Bubble Bathbombs with Toys Inside Shea & Coco Butter Dry Skin Moisturize Perfect for Bubble Spa Bath Bath Bomb Gift for Women Girls Wife

Generic$16.682.6★15 rev

12 Pack Bath Bombs with Toys Inside 2026 Upgraded Bubble Bath Fizzies with Surprise Spring Toys Inside

wiilioe$33.392.5★11 rev

Bath Bombs for Kids with Surprise Inside - Organic Gentle & Kid Friendly Bubble Bath Fizzies with Toys Inside. Spa Bath Fizz Balls Kit. Fizzy Balls w/Rich Bubbles Birthday Gifts for Boys Girls

Mineral Me California$26.454.6★10,661 rev

Tub Works Bath Color Fizzies 150 Count | Nontoxic & Fragrance-Free | Fizzy Bath Color Tablets for Kids | Create Colorful Water Water Tablets in 7 Colors for Variety | Bath Bombs for Kids Bathtub

Tub Works$12.284.5★5,281 rev

12 PCS Natural Bath Bombs 2026 Upgrade Play Fizz Bath Bombs Gift Set with 12 Different Fragrances Ocean Theme Bath Fizzies Sea Salt Color Changing Spa Easter Bath Balls

Generic$30.663.6★6 rev

Newest

by launch date

12 Pack Bath Bombs with Toys Inside 2026 Upgraded Bubble Bath Fizzies with Surprise Spring Toys Inside

wiilioe$33.3911 rev

3d ago

12 PCS Natural Bath Bombs 2026 Upgrade Play Fizz Bath Bombs Gift Set with 12 Different Fragrances Ocean Theme Bath Fizzies Sea Salt Color Changing Spa Easter Bath Balls

Generic$30.666 rev

2mo ago

2026 New Ocean Toy Bath Salt Ball Sleeve Box Bath Bombs Upgrade Kids Bath Bombs Gift Set Handmade Nature Bubble Bath Fizzes BombBirthday Gifts for Kid (Style F)

YellowRiver$39.6916 rev

2mo ago

12 Pack Bath Bomb Gift Set - Large 2.1oz / 60g Shea Butter Spa Fizzies with Hidden Surprise Inside - Mineral-Rich Non-Staining Moisturizing Formula for Adults

YLXYZUAD$21.5027 rev

3mo ago

Ocean Theme Bath Bomb Set Kid with Hidden Sea Creature Charms 12 Colorful Fizzy Bath Bombs for Relaxing Bath Time Self Care Gifts and Everyday Soaking Experience

AIQIUSHA$26.0112 rev

3mo ago

What buyers say about playfizz bath bombs

What buyers praise and complain about, mined from review topics.

What buyers love

Color19%

“Vibrant color”

Smell18%

“The fragrance is pleasant overall”

Gifting Purpose10%

“Birthday Gift”

Quality-Overall7%

“overall this set offers excellent value and variety”

Value For Money7%

“Great value”

Stain Resistance4%

“Does not stain”

Advertised Vs Actual Product3%

“As described”

Fun/Entertainment Experience3%

“Makes bath time so much fun”

Durability3%

“The supposed are so fun and durable”

Allergies2%

“no irritation at all”

What buyers complain about

Advertised Vs Actual Product25%

“Bad Advertising”

Size-Overall18%

“Ridiculously small”

Value For Money9%

“Not worth the cost”

Color7%

“Not vibrant”

Functionality-Overall6%

“Did not work like it showed”

Smell5%

“The smell is quite artificial”

Quality-Overall4%

“Cheap quality”

Allergies3%

“Rash”

Stain Resistance2%

“Stain”

Durability2%

“It wasnt as durable as youd like”

Top return reasons

Advertised Vs Actual Product28%

Functionality-Overall15%

Size-Overall12%

Color9%

Smell5%

Stain Resistance4%

Ingredients-Overall4%

Value For Money3%

Defective Material/Parts3%

Quality-Overall2%

Common questions

Is playfizz bath bombs profitable to sell on Amazon United States?: The niche generates $24K/yr across 54 tracked products. 9 of 28 products launched in the last 360 days are still selling. 90-day search growth is +604.5%. Flapen's verdict: Worth a look (69/100).
How competitive is the playfizz bath bombs niche?: 35 brands and 60 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in playfizz bath bombs?: Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Value For Money. The return rate is 0.6%.
What does it cost to enter the playfizz bath bombs niche?: Listings span $8.37–$40.15; the average listing price is $23.92 (sweet spot $15–$100). The average incumbent carries 1,295 reviews — the moat a new listing must climb.