Plaid Headband

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-0.6%

Conversion, latest week

1.8%

Market size, estimated

$22Ka year

Peak month

December14.3× the quietest month

Top search term

plaid headband46K searches a year

Listings sell for $10.73 on average, from $6.63 to $15.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.73 that is $0 to $1K a year per listing.

Average price

$10.73under the $15 to $100 sweet spot

Price range

$6.63–$15.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.4%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #3,847 within Headbands. It carries 587 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#3,847in Headbands

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

587per listing

Listings tracked

33

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months