Placenta
FailDemand is soft, at -11.2% this quarter, so Placenta is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $96K/yr53K searches / yr
- 90-day growth
- -11.2%search demand this quarter
- Competition
- 70%top-5 click share · 13 brands · 29 sellers
Flapen Score
Placenta against its category
The dotted line is the Beauty & Personal Care average. Past it, Placenta is stronger. Inside it, weaker.
Market
The Placenta market on Amazon at a glance
Shoppers on Amazon United States searched for Placenta 53K times last year and spent an estimated $96K. The top 5 brands take 75% of clicks. Demand peaks in Oct–Nov. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- -11.2%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $96Ka year
- Peak month
- October3.4× the quietest month
- Top search term
- placenta20K searches a year
02 · Price
A sale here is worth $74.71.
Listings sell for $74.71 on average, from $11.80 to $363.81. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $74.71 that is $0 to $7K a year per listing.
- Average price
- $74.71inside the $15 to $100 sweet spot
- Price range
- $11.80–$363.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #5,205 within Toners & Astringents. It carries 257 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 80%
- Out of stock, average day
- 10.6%
- Average rank
- #5,205in Toners & Astringents
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 257per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Placenta products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
29
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
20%
- Brand 140%
- Brand 212%
- Brand 310%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Placenta search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 3.4×
Search terms
Top Placenta search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- placenta20K/yr
- placenta supplement9K/yr
- mosbeau placenta white advanced skin whitening7K/yr
- mosbeau6K/yr
- sheep placenta5K/yr
- deer placenta3K/yr
- placenta capsule2K/yr
Reviews and returns
What reviews say buyers love and hate about Placenta
We read the reviews and the return reasons for every product selling here.
“Expensive supplement,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
26 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Placenta questions
Answered from the same tracked data.









