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Pistachio Perfume

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -12.7% this quarter, so Pistachio Perfume is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$648K/yr783K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
38%top-5 click share · 11 brands · 234 sellers

Flapen Score

Pistachio Perfume against its category

The dotted line is the Beauty & Personal Care average. Past it, Pistachio Perfume is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio Perfume market on Amazon at a glance

Shoppers on Amazon United States searched for Pistachio Perfume 783K times last year and spent an estimated $648K. The top 5 brands take 90% of clicks. Demand peaks in Jun–Sep–Oct–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 783K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $648K a year.

Searches, last 12 months
783K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
2.3%
Market size, estimated
$648Ka year
Peak month
June3.0× the quietest month
Top search term
finery perfume269K searches a year

02 · Price

A sale here is worth $35.84.

Listings sell for $35.84 on average, from $5.23 to $238.78. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $35.84 that is $9K to $18K a year per listing.

Average price
$35.84inside the $15 to $100 sweet spot
Price range
$5.23–$238.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$9K–$18K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #508 within Women's. It carries 367 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
97%
Out of stock, average day
2.2%
Average rank
#508in Women's
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
367per listing
Listings tracked
33

04 · Newcomers

19 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
21
Successful launches
19Amazon's first-year sales bar
Average brand age
47 months

Products

Top Pistachio Perfume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

234

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

38%

Top 20: 87%

Open market

6%

  • Brand 171%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 6%)

Demand

Pistachio Perfume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Sep, Oct, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Pistachio Perfume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • finery perfume269K/yr
  • pistachio perfume215K/yr
  • finery107K/yr
  • finery body spray31K/yr
  • pistachio perfume for women21K/yr
  • pistachio body spray20K/yr
  • khair pistachio perfume20K/yr
  • eos pistachio body spray7K/yr
  • kay ali pistachio5K/yr
  • kayali pistachio perfume9K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio Perfume

We read the reviews and the return reasons for every product selling here.

68%of positive reviews mention “Smell”
54%of negative reviews mention “Smell”
0.1%of orders come back
“Awful smell”
A buyer, on “Smell”54% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pistachio Perfume questions

Answered from the same tracked data.