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Pink Sugar Body Oil

Fail

Demand is soft, at -10.9% this quarter, so Pink Sugar Body Oil is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$268K/yr438K searches / yr
90-day growth
-10.9%search demand this quarter
Competition
69%top-5 click share · 9 brands · 84 sellers

Flapen Score

Pink Sugar Body Oil against its category

The dotted line is the Beauty & Personal Care average. Past it, Pink Sugar Body Oil is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Sugar Body Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Sugar Body Oil 438K times last year and spent an estimated $268K. The top 5 brands take 89% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $268K a year.

Searches, last 12 months
438K
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
3.0%
Market size, estimated
$268Ka year
Peak month
June1.6× the quietest month
Top search term
pink sugar perfume207K searches a year

02 · Price

A sale here is worth $20.08.

Listings sell for $20.08 on average, from $7.46 to $48.99. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $20.08 that is $15K to $20K a year per listing.

Average price
$20.08inside the $15 to $100 sweet spot
Price range
$7.46–$48.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$15K–$20K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #409 within Women's. It carries 1,741 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
81%
Out of stock, average day
11.5%
Average rank
#409in Women's
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
1,741per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Pink Sugar Body Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

84

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

6%

  • Brand 161%
  • Brand 27%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (3 brands, 6%)

Demand

Pink Sugar Body Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Pink Sugar Body Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink sugar perfume207K/yr
  • pink sugar107K/yr
  • pink sugar body oil46K/yr
  • sugar perfume14K/yr
  • pink sugar oil13K/yr
  • pink sugar fragrance oil9K/yr
  • aquolina pink sugar8K/yr
  • aquolina pink sugar perfume5K/yr
  • pink sugar perfume oil8K/yr
  • perfume pink sugar3K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Sugar Body Oil

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “Smell”
46%of negative reviews mention “Smell”
0.1%of orders come back
“Strong smell”
A buyer, on “Smell”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Pink Sugar Body Oil questions

Answered from the same tracked data.