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Pink Setting Powder

Fail

The top 5 brands take 100% of clicks, so Pink Setting Powder is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$1.3M/yr1.2M searches / yr
90-day growth
-3.6%search demand this quarter
Competition
86%top-5 click share · 4 brands · 95 sellers

Flapen Score

Pink Setting Powder against its category

The dotted line is the Beauty & Personal Care average. Past it, Pink Setting Powder is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Setting Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Setting Powder 1.2M times last year and spent an estimated $1.3M. All 4 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
6.5%
Market size, estimated
$1.3Ma year
Peak month
July4.1× the quietest month
Top search term
one size setting powder161K searches a year

02 · Price

A sale here is worth $17.99.

Listings sell for $17.99 on average, from $6.63 to $31.15. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $17.99 that is $108K to $144K a year per listing.

Average price
$17.99inside the $15 to $100 sweet spot
Price range
$6.63–$31.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
6,000–8,000
Revenue per listing a year
$108K–$144K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #118 within Face. It carries 6,697 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#118in Face
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
6,697per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Pink Setting Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

95

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 212%
  • Brand 35%
  • Brand 44%

Demand

Pink Setting Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 4.1×

Search terms

Top Pink Setting Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • one size setting powder161K/yr
  • loreal infallible powder129K/yr
  • loreal blurfection powder183K/yr
  • infallible blurfection powder133K/yr
  • pink setting powder103K/yr
  • loreal powder96K/yr
  • pink powder50K/yr
  • one size powder48K/yr
  • loreal setting powder55K/yr
  • loreal infallible blurfection powder22K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Setting Powder

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Color”
1.1%of orders come back
“color was too light”
A buyer, on “Color”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Pink Setting Powder questions

Answered from the same tracked data.