Pink Nail Polish
MaybeReturns run at only 0.7% of orders. But the average product has 14,470 reviews to catch up to, so Pink Nail Polish is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 4857
- Market size
- $283K/yr936K searches / yr
- 90-day growth
- +23.0%search demand this quarter
- Competition
- 39%top-5 click share · 16 brands · 104 sellers
Flapen Score
Pink Nail Polish against its category
The dotted line is the Beauty & Personal Care average. Past it, Pink Nail Polish is stronger. Inside it, weaker.
Market
The Pink Nail Polish market on Amazon at a glance
Pink Nail Polish is a $283K a year market on Amazon United States, with 936K searches a year. The top 5 brands take 76% of clicks. Demand peaks in Oct–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 936K times a year and 3.9% buy. Search demand moved +23.0% in 90 days, so the market is growing into its $283K a year.
- Search volume
- 936K
- Search growth, 90 days
- +23.0%
- Conversion
- 3.9%
- Market size
- $283K
02 · Money
The money is there.
Shoppers bought 40K to 50K units at $7.79 on average, 500 to 750 per product. Units times price is $312K to $390K a year.
- Units sold
- 40K–50K
- Units per product
- 500–750
- Average price
- $7.79
- Units × price
- $312K–$390K
03 · Shelf
Brands here are settling in.
The average listing ranks #90. 100% of listings ship Prime. 77% of the shelf is sponsored, so budget for ads. The average listing is out of stock 1.3% of the time. The average brand has sold here for 54 months.
- Average BSR
- #90
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 1.3%
- Average brand age
- 54 months
Products
Top Pink Nail Polish products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Sally Hansen Hard as Nails Heart of Stone Long Lasting Chip Resistant Opaque Shiny Pink Nail Polish
- Price
- $2.16
- Rating
- 4.4/5
- Reviews
- 28,405
- Age
- 15y ago
Sally Hansen Insta-Dri Nail Polish | Quick Dry Long Lasting Streak-Free Shine | Semi-Opaque Glossy | 239 In a Blush | Pale Pink Nude Nail Color
- Price
- $5.90
- Rating
- 4.4/5
- Reviews
- 14,776
- Age
- 4y ago
essie Nail Polish Glossy Shine Soft Pastel Pink Fiji 0.46 Ounce
- Price
- $7.88
- Rating
- 4.5/5
- Reviews
- 11,057
- Age
- 12y ago
OPI Nail Lacquer I Quit My Day Job | Opaque Bright Pink Crme Chip Resistant Nail Polish | Summer Make the Rules Collection
- Price
- $11.78
- Rating
- 4.6/5
- Reviews
- 30,388
- Age
- 3y ago
OPI Nail Lacquer Mod About You | Opaque Soft Pink Crme Chip Resistant Nail Polish | Fast Drying Streak Free
- Price
- $11.73
- Rating
- 4.6/5
- Reviews
- 30,388
- Age
- 18y ago
Trending
90-day click momentum
essie Salon-Quality Nail Polish 8-Free Vegan Hot Pink Mod Square 0.46 fl oz
- Price
- $9.74
- Rating
- 4.5/5
- Reviews
- 11,057
- Age
- 15y ago
essie Nail Polish Glossy Shine Soft Pastel Pink Fiji 0.46 Ounce
- Price
- $7.88
- Rating
- 4.5/5
- Reviews
- 11,057
- Age
- 12y ago
AZUREBEAUTY Pink Nail Polish Light/Pale Pink Quick Dry Natural Regular Finger Nail Polish no Gel High Shine Home Salon DIY Women Gift 0.34 oz
- Price
- $6.79
- Rating
- 4.1/5
- Reviews
- 4,132
- Age
- 11mo ago
OpenLive 16.5ml Rose Pink Nail Polish Large Volume Quick Drying Nail Polish Fast Drying and Long Lasting Color Nail Art DIY Home Manicure Gift for Women
- Price
- $5.43
- Rating
- 4.1/5
- Reviews
- 1,330
- Age
- 1y ago
OPI Nail Lacquer I Quit My Day Job | Opaque Bright Pink Crme Chip Resistant Nail Polish | Summer Make the Rules Collection
- Price
- $11.78
- Rating
- 4.6/5
- Reviews
- 30,388
- Age
- 3y ago
Newest
by launch dateAZUREBEAUTY Pink Nail Polish Light/Pale Pink Quick Dry Natural Regular Finger Nail Polish no Gel High Shine Home Salon DIY Women Gift 0.34 oz
- Price
- $6.79
- Rating
- 4.1/5
- Reviews
- 4,132
- Age
- 11mo ago
OpenLive 16.5ml Rose Pink Nail Polish Large Volume Quick Drying Nail Polish Fast Drying and Long Lasting Color Nail Art DIY Home Manicure Gift for Women
- Price
- $5.43
- Rating
- 4.1/5
- Reviews
- 1,330
- Age
- 1y ago
OpenLive 16.5ml Dusty Rose Nail Polish Large Volume Quick Drying Light Pink Nail Polish Fast Drying and Long Lasting Color Nail Art DIY Home Manicure Gift for Women
- Price
- $5.80
- Rating
- 4.1/5
- Reviews
- 3,684
- Age
- 1y ago
Sally Hansen Xtreme Wear Nail Polish | Streak-Free Shiny Finish Long-Lasting Chip-Resistant Opaque | Rose Water | Light Blush Pink Nail Color
- Price
- $3.32
- Rating
- 4.3/5
- Reviews
- 54,936
- Age
- 2y ago
MIZHSE Quick Dry Nail Polish Light Pink Nail Polish Non Gel Air Drying Fast 15 ml 0.5 fl oz Regular Pastel Pink Glossy Finish Nail Lacquer Nail Art Manicure DIY Home
- Price
- $7.91
- Rating
- 3.6/5
- Reviews
- 298
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
104
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
39%
Top 20: 71%
Open market
20%
- Sally Hansen29%
- OPI24%
- essie12%
- beetles Gel Polish6%
- OpenLive5%
- MIZHSE4%
Demand
Pink Nail Polish search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Pink Nail Polish search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pink nail polish502K/yr
- light pink nail polish138K/yr
- baby pink nail polish62K/yr
- nail polish pink58K/yr
- pink nail polish quick dry51K/yr
- pale pink nail polish36K/yr
- pink polish18K/yr
- light pink nail polish quick dry15K/yr
- soft pink nail polish13K/yr
- nail polish light pink14K/yr
Reviews and returns
What reviews say buyers love and hate about Pink Nail Polish
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Awful color
color not as described
Color is way off
Not thick
But the consistency is a bit too thick
Brush is too thick
Overpriced for quality
Quality. Not what I expected
Bad quality
Still not dry
Takes a long time to dry
Doesnt dry
Fell off instantly
not very durable
doesn't last
Love
Amazing color
Colors are bright
Cute color
Excellent product
it has a good amount of product
Great brand and excellent color
has a satin finish
Beautiful color, beautiful finish
Smooth finish
reasonable price
Good value for money
Good price
Stays on well
Durable
stays on very well
Return
0.7% Return rate 72% Fixable by listing
Awful color
color not as described
Color is way off
Not at all as pictured
False advertising
Not as Described
Not thick
But the consistency is a bit too thick
Brush is too thick
Still not dry
Takes a long time to dry
Doesnt dry
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pink Nail Polish questions
Answered from the same tracked data.