Pink Lipstick

Shoppers searched for this 432K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -29.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $254K a year.

Searches, last 12 months

432K

Growth, 90 days vs prior 90

-29.9%

Conversion, latest week

4.4%

Market size, estimated

$254Ka year

Peak month

February2.1× the quietest month

Top search term

light pink lipstick62K searches a year

Listings sell for $13.35 on average, from $1.07 to $32.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $13.35 that is $7K to $10K a year per listing.

Average price

$13.35under the $15 to $100 sweet spot

Price range

$1.07–$32.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

0.9%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #220 within Lips. It carries 23,359 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#220in Lips

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

23,359per listing

Listings tracked

28

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

57 months