Pink Lip Liner
FailShoppers spend an estimated $49K a year here, so Pink Lip Liner is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $49K/yr131K searches / yr
- 90-day growth
- +1.1%search demand this quarter
- Competition
- 40%top-5 click share · 25 brands · 115 sellers
Flapen Score
Pink Lip Liner against its category
The dotted line is the Beauty & Personal Care average. Past it, Pink Lip Liner is stronger. Inside it, weaker.
Market
The Pink Lip Liner market on Amazon at a glance
Shoppers on Amazon United States searched for Pink Lip Liner 131K times last year and spent an estimated $49K. The top 5 brands take 78% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 131K
- Growth, 90 days vs prior 90
- +1.1%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $49Ka year
- Peak month
- October1.2× the quietest month
- Top search term
- pink lip liner64K searches a year
02 · Price
A sale here is worth $7.42.
Listings sell for $7.42 on average, from $1.23 to $23.59. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $7.42 that is $742 to $2K a year per listing.
- Average price
- $7.42under the $15 to $100 sweet spot
- Price range
- $1.23–$23.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $742–$2K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #39 within Lips. It carries 11,803 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #39in Lips
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 11,803per listing
- Listings tracked
- 52
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Pink Lip Liner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
25 rising
Sellers
115
Top-5 brand share
78%
Top 20: 97%
Top-5 click share
40%
Top 20: 75%
Open market
20%
- Brand 135%
- Brand 213%
- Brand 310%
- Brand 410%
- Brand 510%
- Brand 62%
Demand
Pink Lip Liner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Pink Lip Liner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pink lip liner64K/yr
- light pink lip liner11K/yr
- lip liner pink12K/yr
- pink lipliner6K/yr
- dark pink lip liner7K/yr
- nude truffle lip liner6K/yr
- nyx nude beige7K/yr
- pink lip liner pencil5K/yr
- nyx lip liner nude beige3K/yr
- nyx nude beige lip liner4K/yr
Reviews and returns
What reviews say buyers love and hate about Pink Lip Liner
We read the reviews and the return reasons for every product selling here.
“Way Darker”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pink Lip Liner questions
Answered from the same tracked data.









