Pink Hand Sanitizer

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months

216K

Growth, 90 days vs prior 90

-28.5%

Conversion, latest week

1.9%

Market size, estimated

$76Ka year

Top search term

pink hand sanitizer74K searches a year

Listings sell for $18.84 on average, from $5.84 to $34.81. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.84 that is $5K to $9K a year per listing.

Average price

$18.84inside the $15 to $100 sweet spot

Price range

$5.84–$34.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #226 within Foot & Hand Care. It carries 4,278 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#226in Foot & Hand Care

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,278per listing

Listings tracked

13

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months