Is pink hair dye temporary profitable to sell on Amazon United States?

The niche generates $69K/yr across 33 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +59.8%. Flapen's verdict: Worth a look (59/100).

How competitive is the pink hair dye temporary niche?

23 brands and 68 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in pink hair dye temporary?

Top complaints mined from reviews: Color, Functionality-Overall, Suitability Colored Hair. The return rate is 1.4%.

When does demand for pink hair dye temporary peak?

Demand peaks in Jun–Jul–Sep–Oct; the busiest month runs 6.9× the quietest.

What does it cost to enter the pink hair dye temporary niche?

Listings span $5.95–$27.10; the average listing price is $12.87 (sweet spot $15–$100). The average incumbent carries 12,635 reviews — the moat a new listing must climb.

pink hair dye temporary

Worth a look

Shows beatable incumbent ratings (4.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.4%

return rate — above 5% kills the launch gate

Growth

Good+59.8%

90-day search growth — must beat 0% to launch

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Avg price

Good$12.87

avg listing price — sweet spot $15–$100

Price range

Good$5.95–$27.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad12,634.73

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$69K

$69K/yr · 154K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, pink hair dye temporary is a $69K/yr Amazon United States market (154K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jun–Jul–Sep–Oct. Verdict: Worth a look — 59/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

pink hair dye temporary market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $77K–$103K; units × avg price
Conversion rate: 3.5%
Avg BSR: #167
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 8.5%
Avg brand age: 51 months
Avg seller age: 142 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 falling

Sellers

Top-5 brand share

60%

Top 20: 98%

Top-5 click share

47%

Top 20: 88%

Open market

34%

ARCTIC FOX20%
Lime Crime19%
FUN IN11%
paminify6%
Adore6%
Punky6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +59.8% search growth over the last 90 days.

Peak months: Jun, Jul, Sep, Oct · busiest ÷ quietest = 6.9×

Open Trend

Top pink hair dye temporary search terms

temporary pink hair dye36K/yr +53.4%2.7% conv.
pink hair dye temporary34K/yr +60.9%2.8% conv.
pink temporary hair dye32K/yr +54.1%2.9% conv.
temporary hair dye pink10K/yr +65.2%1.9% conv.
pink hair dye for kids8K/yr +109.9%3.0% conv.
temporary pink hair dye for kids7K/yr +124.8%4.1% conv.
pink temporary hair color7K/yr +41.9%2.9% conv.
temporary hair color pink5K/yr +30.6%3.2% conv.
kids pink hair dye3K/yr +117.4%4.3% conv.
pink hair color temporary6K/yr +19.4%4.9% conv.

All search terms

Top pink hair dye temporary products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (4 Fl Oz VIRGIN PINK)

ARCTIC FOX$11.874.3★86,431 rev

Lime Crime Full Coverage Unicorn Hair Dye Bubblegum Rose - Damage-Free Semi-Permanent Hair Color Conditions & Moisturizes - Temporary Hair Tint Kit Has A Sugary Citrus Vanilla Scent - Vegan

Lime Crime$15.994.4★12,054 rev

Fun In by Sun In Temporary Hair Color with Easy Brush Applicator for Kids Teens & Adults - Washable One day color for Festivals Events & Parties - All Hair Types

FUN IN$8.453.9★306 rev

Paminify Pink Temporary Hair Dye Washable Temporary Hair Color for Halloween Instant DIY Hair Dye Coloring Gel Cream for Cosplay Carnival Sport Events Birthday Party

paminify$8.053.8★111 rev

Adore Semi Permanent Hair Color (190 Cotton Candy) | Vegan & Cruelty-Free Pink Hair Dye | No Ammonia No Peroxide No Alcohol | 4 Fl Oz

Adore$8.564.1★1,896 rev

Newest

by launch date

INH Semi Permanent Hair Color | Color Depositing Conditioner | Pink Hair Dye | No Bleach No Peroxide Temporary Aura Quartz Tint for Women Men | Vegan Ammonia Free Sulfate Free Ready to Use 6oz

INH$17.573,077 rev

4mo ago

Paminify Pink Temporary Hair Dye Washable Temporary Hair Color for Halloween Instant DIY Hair Dye Coloring Gel Cream for Cosplay Carnival Sport Events Birthday Party

paminify$8.05111 rev

11mo ago

Overtone Daily Color Depositing Conditioner for Hair Magenta Majesty:Temporary Pigment with Shea Coconut & Avocado Oils Hydrating Vegan & Cruelty-Free All Hair Types 4.5oz.

oVertone$13.851,068 rev

1y ago

XMONDO Color Super Pink Depositing Mask & Semi-Permanent Hair Dye Infused with Bond Booster & Hyaluronic Acid for Nourishment Revitalization & Repair Vegan Formula 8 Fl Oz

XMONDO$27.103,285 rev

2y ago

Fun In by Sun In Temporary Hair Color with Easy Brush Applicator for Kids Teens & Adults - Washable One day color for Festivals Events & Parties - All Hair Types

FUN IN$8.45306 rev

2y ago

What buyers say about pink hair dye temporary

What buyers praise and complain about, mined from review topics.

What buyers love

Color40%

“Color is cute”

Ease Of Use8%

“Easy to use”

Smell6%

“the scent becomes very subtle”

Suitability Colored Hair5%

“It colors my hair”

Quality-Overall5%

“Great brand reputation”

Fun/Entertainment Experience3%

“Fun and Easy”

Durability3%

“stays on so well”

Gifting Purpose2%

“Great gift”

Value For Money2%

“affordable”

Soft Feel2%

“It feels so soft now”

What buyers complain about

Color24%

“Not the color shown”

Functionality-Overall9%

“Product doesnt work well”

Suitability Colored Hair8%

“it didnt even color my hair”

Durability5%

“Broke”

Hair Related3%

“Did nothing g to my hair”

Value For Money3%

“This really does seem kind of expensive for what it is”

Advertised Vs Actual Product3%

“False advertising”

Quality-Overall2%

“Cheap product”

Color Fading/Discoloration2%

“the Frosé color falls right out in 1-2 washes for me”

Smell2%

“Wouldn't recommend if you're really sensitive to smells”

Top return reasons

Color28%

Suitability Colored Hair20%

Functionality-Overall13%

Advertised Vs Actual Product8%

Size-Overall4%

Value For Money4%

Leak-Proof3%