Is pink body lotion profitable to sell on Amazon United States?

The niche generates $637K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Skip it (40/100).

How competitive is the pink body lotion niche?

3 brands and 48 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in pink body lotion?

Top complaints mined from reviews: Smell, Motor Power, Leak-Proof. The return rate is 0.4%.

What does it cost to enter the pink body lotion niche?

Listings span $7.85–$12.54; the average listing price is $9.92 (sweet spot $15–$100). The average incumbent carries 14,341 reviews — the moat a new listing must climb.

pink body lotion

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Market size

Good$637K

$637K/yr · 614K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$9.92

avg listing price — sweet spot $15–$100

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Review moat

Bad14,341

avg incumbent reviews — the moat a new listing must climb

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$7.85–$12.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, pink body lotion is a $637K/yr Amazon United States market (614K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

pink body lotion market data

Units sold / yr: 50K–60K; avg 5,000–6,000/product
Revenue / yr: $496K–$595K; units × avg price
Conversion rate: 10.5%
Avg BSR: #88
Page quality: 0%
Prime: 100%
Sponsored: 63%
Out of stock: 0.0%
Avg brand age: 70 months
Avg seller age: 127 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

eos74%
Method24%
Tree Hut2%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 15 weeks — -5.1% search growth over the last 90 days.

Open Trend

Top pink body lotion search terms

eos pink champagne116K/yr +3.7%8.9% conv.
pink champagne eos44K/yr +30.5%10.2% conv.
method body lotion65K/yr +12.9%5.7% conv.
method lotion60K/yr +5.5%5.5% conv.
eos lotion pink champagne74K/yr -4.5%12.4% conv.
eos pink champagne lotion82K/yr -35.4%13.7% conv.
eos champagne14K/yr +31.3%10.0% conv.
tree hut pink champagne16K/yr -21.8%1.6% conv.
method lotion for women15K/yr +0.3%6.2% conv.
pink champagne eos lotion48K/yr -60.9%8.4% conv.

All search terms

Top pink body lotion products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

eos Shea Better Body Lotion Pink Champagne 24-Hour Moisture Skin Care Lightweight & Non-Greasy Natural Shea Vegan 16 fl oz

eos$9.744.7★76,612 rev

eos Cashmere Body Mist Pink Champagne body spray for women hair mist moisturizing hyaluronic acid glycerin vegan cruelty-free 6 fl oz

eos$12.544.7★712 rev

method Body Lotion Simply Nourish - 24hr Moisture with Hyaluronic Acid Made without Parabens Notes of Coconut Rice Milk & Shea Butter 14 fl oz

Method$11.124.0★1,966 rev

eos Cashmere Body Wash Pink Champagne Moisturizing Body Wash Creamy Gel Formula with Shea Butter Glycerin Vitamin E pH Balanced Sensitive Skin Vegan 16 fl oz

eos$9.874.8★20,381 rev

method Body Lotion Pure Peace - 24hr Moisture with Hyaluronic Acid Made without Parabens Notes of Peonies Rose Water & Pink Sea Salt 14 fl oz

Method$9.294.0★1,966 rev

Newest

by launch date

eos Cashmere Body Mist Pink Champagne body spray for women hair mist moisturizing hyaluronic acid glycerin vegan cruelty-free 6 fl oz

eos$12.54712 rev

6mo ago

eos Cashmere Body Wash Pink Champagne Moisturizing Body Wash Creamy Gel Formula with Shea Butter Glycerin Vitamin E pH Balanced Sensitive Skin Vegan 16 fl oz

eos$9.8720,381 rev

1y ago

eos Cashmere Shave Oil Pink Champagne Moisturizing Shave Oil with Shea Butter & Glycerin Helps Prevents Irritation & Razor Burn Vegan 6 fl oz

eos$7.858,032 rev

1y ago

method Body Lotion Simply Nourish - 24hr Moisture with Hyaluronic Acid Made without Parabens Notes of Coconut Rice Milk & Shea Butter 14 fl oz

Method$11.121,966 rev

2y ago

method Body Lotion Pure Peace - 24hr Moisture with Hyaluronic Acid Made without Parabens Notes of Peonies Rose Water & Pink Sea Salt 14 fl oz

Method$9.291,966 rev

2y ago

What buyers say about pink body lotion

What buyers praise and complain about, mined from review topics.

What buyers love

Smell62%

“Fresh scent”

Soft Feel6%

“Nice and smooth”

Moist/Dry5%

“Very moisturizing”

Quality-Overall5%

“Good quality”

Value For Money3%

“Worth buying”

Suitability Dry Skin2%

“this works great on my dry skin”

Durability2%

“And it has impressive longevity”

Lather2%

“It lathers up nicely”

Cleansing1%

“Makes you feel clean”

Advertised Vs Actual Product1%

“does exactly what it supposed to do”

What buyers complain about

Smell38%

“Weird smell”

Motor Power8%

“Broken pump”

Leak-Proof4%

“If your not careful enough bottle can leak”

Size-Overall3%

“It was smaller than i expected”

Advertised Vs Actual Product3%

“Product does not match picture”

Moist/Dry2%

“wasn't moisturizing enough for me”

Durability2%

“It broke within one day of use”

Allergies2%

“Can cause irritation for some”

Thickness2%

“So thick”

Adhesion/Stickiness1%

“Not sticky”

Top return reasons

Smell49%

Motor Power19%

Leak-Proof10%

Advertised Vs Actual Product5%

Defective Material/Parts3%

Functionality-Overall1%

Product Condition1%

Value For Money1%

Moist/Dry1%

Ease Of Use1%

Common questions

Is pink body lotion profitable to sell on Amazon United States?: The niche generates $637K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Skip it (40/100).
How competitive is the pink body lotion niche?: 3 brands and 48 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in pink body lotion?: Top complaints mined from reviews: Smell, Motor Power, Leak-Proof. The return rate is 0.4%.
What does it cost to enter the pink body lotion niche?: Listings span $7.85–$12.54; the average listing price is $9.92 (sweet spot $15–$100). The average incumbent carries 14,341 reviews — the moat a new listing must climb.