Pine Soap
FailDemand is soft, at -29.3% this quarter, so Pine Soap is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $218K/yr96K searches / yr
- 90-day growth
- -29.3%search demand this quarter
- Competition
- 72%top-5 click share · 9 brands · 147 sellers
Flapen Score
Pine Soap against its category
The dotted line is the Beauty & Personal Care average. Past it, Pine Soap is stronger. Inside it, weaker.
Market
The Pine Soap market on Amazon at a glance
Shoppers on Amazon United States searched for Pine Soap 96K times last year and spent an estimated $218K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 13.2% of those searches ended in a purchase.
Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.
- Searches, last 12 months
- 96K
- Growth, 90 days vs prior 90
- -29.3%
- Conversion, latest week
- 13.2%
- Market size, estimated
- $218Ka year
- Peak month
- November11.8× the quietest month
- Top search term
- pine soap17K searches a year
02 · Price
A sale here is worth $17.15.
Listings sell for $17.15 on average, from $4.77 to $36.79. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $17.15 that is $13K to $17K a year per listing.
- Average price
- $17.15inside the $15 to $100 sweet spot
- Price range
- $4.77–$36.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $13K–$17K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #681 within Foot & Hand Care. It carries 7,196 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 94%
- Out of stock, average day
- 0.5%
- Average rank
- #681in Foot & Hand Care
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 7,196per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Pine Soap products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MRS. MEYERS CLEAN DAY Hand Soap Iowa Pine Scent 12.5 Fl Oz Bottle - 3 Pack
- Price
- $12.10
- Rating
- 4.8/5
- Reviews
- 8,239
- Age
- 4y ago

MRS. MEYERS CLEAN DAY Hand Soap Refill Iowa Pine Scent 33 Fl Oz Bottle
- Price
- $10.03
- Rating
- 4.8/5
- Reviews
- 2,260
- Age
- 2y ago

MRS. MEYERS CLEAN DAY Hand Soap Iowa Pine Scent 12.5 Fl Oz Bottle
- Price
- $4.77
- Rating
- 4.8/5
- Reviews
- 784
- Age
- 13y ago

Crate 61 Organics Handmade in Canada Plant Based Cold Process Natural Bar Soap For Face And Body With Premium Essential Oils For Men And Women 3 Pack (Cedarwood Pine)
- Price
- $11.49
- Rating
- 4.5/5
- Reviews
- 20,954
- Age
- 7y ago

Duke Cannon Supply Co. Big Brick of Soap Bar for Men Holiday Edition - Illegally Cut Pine (Fresh Split Pine Scent) 10 oz. (3 Pack)
- Price
- $29.17
- Rating
- 4.7/5
- Reviews
- 1,987
- Age
- 4y ago
Trending
estimated 90-day click momentum
Duke Cannon Supply Co. x THERMOS Great Outdoors Big Brick of Soap for Men - 10 oz - Deep Pine + Solitude Scent - Triple-Milled Mens Bar Soap - Deep-Cleansing Bath Bar
- Price
- $7.90
- Rating
- 4.7/5
- Reviews
- 1,606
- Age
- 4mo ago

Packers Pine Tar Soap | The Original Mens Body Soap Made With Natural Pine Tar and Pine Oils | All Natural Mens | Paraben Sulfate and Creosote Free (3 Pack)
- Price
- $16.62
- Rating
- 4.1/5
- Reviews
- 2,748
- Age
- 12y ago

Dr. Squatch All Natural Bar Soap for Men with Heavy Grit Pine Tar
- Price
- $7.01
- Rating
- 4.3/5
- Reviews
- 51,763
- Age
- 11y ago

Dr. Squatch Natural Mens Bar Soap - Cold Process Body Soap Bar with Natural Oils - Gifts for Men - Pine Tar (5 oz 3-Pack)
- Price
- $20.61
- Rating
- 4.6/5
- Reviews
- 13,528
- Age
- 9y ago

Crate 61 Organics Handmade in Canada Plant Based Cold Process Natural Bar Soap For Face And Body With Premium Essential Oils For Men And Women 3 Pack (Cedarwood Pine)
- Price
- $11.49
- Rating
- 4.5/5
- Reviews
- 20,954
- Age
- 7y ago
Newest
by launch date
Duke Cannon Supply Co. x THERMOS Great Outdoors Big Brick of Soap for Men - 10 oz - Deep Pine + Solitude Scent - Triple-Milled Mens Bar Soap - Deep-Cleansing Bath Bar
- Price
- $7.90
- Rating
- 4.7/5
- Reviews
- 1,606
- Age
- 4mo ago

Mrs. MEYERS Clean Day Liquid Hand Soap 12.5 OZ (2) & Refill 33 OZ Iowa Pine Scent 1 CT (Variety Pack)
- Price
- $25.41
- Rating
- 4.7/5
- Reviews
- 525
- Age
- 10mo ago

Mrs. MEYERS CLEAN DAY Liquid Hand Soap Variety Pack Scent 33 OZ Refill + 12.5 OZ 1 CT (Iowa Pine)
- Price
- $27.29
- Rating
- 4.7/5
- Reviews
- 525
- Age
- 1y ago

MRS. MEYERS CLEAN DAY Hand Soap Refill Iowa Pine Scent 33 Fl Oz Bottle
- Price
- $10.03
- Rating
- 4.8/5
- Reviews
- 2,260
- Age
- 2y ago

Perdy Good Lightfoots Pine Soap for Men (Set of 4 Bars) All Natural Pine Scented Mens Athletic Soap for Body or Hands
- Price
- $36.79
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
147
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
72%
Top 20: 100%
Open market
6%
- Mrs. MEYER'S63%
- Duke Cannon Supply Co.11%
- Crate 61 Organics8%
- Dr. Squatch6%
- Mrs. Meyer's4%
- Perdy Good3%
- Open — no brand owns it (3 brands, 6%)
Demand
Pine Soap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.8×
Search terms
Top Pine Soap search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pine soap17K/yr
- pine hand soap13K/yr
- pine scented hand soap7K/yr
- pine soap for men3K/yr
- pine soap bar3K/yr
- balsam hand soap4K/yr
- balsam fir hand soap4K/yr
- mrs meyers iowa pine hand soap7K/yr
- meyers hand soap pine4K/yr
- iowa pine hand soap5K/yr
Reviews and returns
What reviews say buyers love and hate about Pine Soap
We read the reviews and the return reasons for every product selling here.
“Strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pine Soap questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









