Pigment Powder for Nails

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +50.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months

312K

Growth, 90 days vs prior 90

+50.1%

Conversion, latest week

4.2%

Market size, estimated

$125Ka year

Peak month

July2.8× the quietest month

Top search term

pigment powder for nails97K searches a year

Listings sell for $9.59 on average, from $5.66 to $15.74. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $9.59 that is $2K to $5K a year per listing.

Average price

$9.59under the $15 to $100 sweet spot

Price range

$5.66–$15.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

1.0%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #84 within Nail Art Accessories. It carries 2,475 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.7%

Average rank

#84in Nail Art Accessories

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

2,475per listing

Listings tracked

23

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months