Piercing Earrings Studs
FailShoppers spend an estimated $62K a year here, so Piercing Earrings Studs is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $62K/yr240K searches / yr
- 90-day growth
- -16.8%search demand this quarter
- Competition
- 36%top-5 click share · 25 brands · 35 sellers
Flapen Score
Piercing Earrings Studs against its category
The dotted line is the Beauty & Personal Care average. Past it, Piercing Earrings Studs is stronger. Inside it, weaker.
Market
The Piercing Earrings Studs market on Amazon at a glance
Shoppers on Amazon United States searched for Piercing Earrings Studs 240K times last year and spent an estimated $62K. The top 5 brands take 64% of clicks. Demand peaks in Aug. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.
- Searches, last 12 months
- 240K
- Growth, 90 days vs prior 90
- -16.8%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $62Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- studex earrings32K searches a year
02 · Price
A sale here is worth $13.32.
Listings sell for $13.32 on average, from $6.09 to $48.51. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $13.32 that is $0 to $1K a year per listing.
- Average price
- $13.32under the $15 to $100 sweet spot
- Price range
- $6.09–$48.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #7,698 within Piercing & Tattoo Supplies. It carries 1,964 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #7,698in Piercing & Tattoo Supplies
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 1,964per listing
- Listings tracked
- 51
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Piercing Earrings Studs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
25 falling
Sellers
35
Top-5 brand share
64%
Top 20: 97%
Top-5 click share
36%
Top 20: 71%
Open market
30%
- Brand 132%
- Brand 210%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 66%
Demand
Piercing Earrings Studs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.6×
Search terms
Top Piercing Earrings Studs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- studex earrings32K/yr
- piercing studs39K/yr
- studex20K/yr
- starter earrings15K/yr
- gold piercing earrings14K/yr
- ear piercing earrings studs13K/yr
- piercing studs earrings surgical steel13K/yr
- studex ear piercing studs28K/yr
- piercing stud8K/yr
- sterile earrings for new piercing6K/yr
Reviews and returns
What reviews say buyers love and hate about Piercing Earrings Studs
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Piercing Earrings Studs questions
Answered from the same tracked data.









