Piercing

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months

286K

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

2.5%

Market size, estimated

$94Ka year

Peak month

August1.8× the quietest month

Top search term

body piercing kits86K searches a year

Listings sell for $12.92 on average, from $6.09 to $20.21. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.92 that is $1K to $3K a year per listing.

Average price

$12.92under the $15 to $100 sweet spot

Price range

$6.09–$20.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.5%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,109 within Piercing & Tattoo Supplies. It carries 1,099 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#1,109in Piercing & Tattoo Supplies

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,099per listing

Listings tracked

30

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months