Is piedra de alumbre desodorante profitable to sell on Amazon United States?

The niche generates $1.5M/yr across 14 tracked products. 90-day search growth is +16.9%. Flapen's verdict: Worth a look (55/100).

How competitive is the piedra de alumbre desodorante niche?

5 brands and 641 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in piedra de alumbre desodorante?

Top complaints mined from reviews: Smell, Functionality-Overall, Allergies. The return rate is 0.9%.

When does demand for piedra de alumbre desodorante peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the piedra de alumbre desodorante niche?

Listings span $3.87–$23.79; the average listing price is $11.74 (sweet spot $15–$100). The average incumbent carries 16,893 reviews — the moat a new listing must climb.

piedra de alumbre desodorante

Worth a look

Shows searches that convert (14.0% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Conversion

Incredible14.0%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Market size

Great$1.5M

$1.5M/yr · 916K searches

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Okay$11.74

avg listing price — sweet spot $15–$100

Growth

Okay+16.9%

90-day search growth — must beat 0% to launch

Price range

Okay$3.87–$23.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad73%

top-5 click share — a locked-up shelf

Review moat

Bad16,893.43

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, piedra de alumbre desodorante is a $1.5M/yr Amazon United States market (916K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

piedra de alumbre desodorante market data

Units sold / yr: 125K–150K; avg 8,000–10,000/product
Revenue / yr: $1.5M–$1.8M; units × avg price
Conversion rate: 14.0%
Avg BSR: #128
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 0.0%
Avg brand age: 72 months
Avg seller age: 129 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

641

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

Crystal Essence85%
Thai Deodorant Stone5%
MegaRhino4%
Salt & Stone3%
nakd. Thai Crystal Deodorant2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +16.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top piedra de alumbre desodorante search terms

crystal deodorant558K/yr +6.7%12.0% conv.
salt deodorant47K/yr +39.0%7.6% conv.
crystal deodorant women62K/yr +13.0%13.8% conv.
salt rock deodorant20K/yr +389.9%3.8% conv.
cristal desodorante17K/yr +52.1%7.2% conv.
salt deodorant crystal27K/yr +9.3%12.8% conv.
stone deodorant19K/yr +27.1%4.5% conv.
crystal mineral deodorant stick13K/yr +68.3%13.8% conv.
mineral deodorant17K/yr +41.4%4.6% conv.
deodorant stone17K/yr +21.5%3.5% conv.

All search terms

Top piedra de alumbre desodorante products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CRYSTAL Deodorant Stick (30003) Unscented 4.25 Ounce

Crystal Essence$7.054.3★35,845 rev

CRYSTAL Mineral Deodorant Roll-On Unscented Body Deodorant With 24-Hour Odor Protection Aluminum Chloride & Paraben Free 2.25 FL OZ (Packaging May Vary)

Crystal Essence$5.034.3★23,620 rev

CRYSTAL Mineral Deodorant Coconut Vanilla Roll-On Body Deodorant With 24-Hour Odor Protection Paraben Free 2.25 FL OZ (Packaging May Vary) (2.25 Fl Oz/66ml)

Crystal Essence$3.874.3★23,620 rev

CRYSTAL Deodorant Mineral Deodorant Stick Travel 1.5 Ounce

Crystal Essence$4.194.3★8,095 rev

Thai Deodorant Stone Crystal Deodorant Stone Liquid - 4.25 oz

Thai Deodorant Stone$6.704.3★3,758 rev

Newest

by launch date

CRYSTAL Mineral Deodorant Coconut Vanilla Roll-On Body Deodorant With 24-Hour Odor Protection Paraben Free 2.25 FL OZ (Packaging May Vary) (2.25 Fl Oz/66ml)

Crystal Essence$3.8723,620 rev

4y ago

Salt & Stone Aluminum Free Deodorant | Extra Strength 48 Hour Protection for Women & Men | Made with Seaweed Extracts Niacinamide & Prebiotics | Santal & Vetiver

Salt & Stone$19.2917,074 rev

5y ago

2-Pack Thai Crystal Deodorant - Clinically Tested - Dermatologist Approved Natural Whole Body Deodorant for Men Women & Teens - Crafted in USA

MegaRhino$14.075,855 rev

6y ago

nakd. Thai Crystal Deodorant Stone 2 Salt Crystal Deodorant Sticks 4.25 oz. Regular + 2.5 oz. Travel Size All Natural Unscented and Aluminum Free for Women & Men

nakd. Thai Crystal Deodorant$23.794,716 rev

7y ago

Thai Deodorant Stone Crystal Deodorant Stone Liquid - 4.25 oz

Thai Deodorant Stone$6.703,758 rev

13y ago

What buyers say about piedra de alumbre desodorante

What buyers praise and complain about, mined from review topics.

What buyers love

Smell40%

“soft fragrance”

Quality-Overall8%

“Consistent results from product and seller”

Efficiency6%

“It does the job beautifully”

Durability5%

“Used it for years”

Value For Money4%

“Great value”

Allergies4%

“No irritation”

Advertised Vs Actual Product2%

“Does what it's suppose to”

Moist/Dry2%

“It dries fast”

Toxic/Chemical Free2%

“I love that its aluminum-free”

Adhesion/Stickiness2%

“Good stick”

What buyers complain about

Smell28%

“Weird scent”

Functionality-Overall10%

“Did not work”

Allergies9%

“Skin Rash”

Value For Money6%

“way too expensive”

Durability6%

“Starts breaking down very fast fast”

Moist/Dry2%

“Doesnt keep you dry”

Stain Resistance1%

“However, it does stain white garments”

Ease Of Use1%

“difficult to use”

Size-Overall1%

“the block becomes smaller”

Sensitivity-Overall1%

“I do not recommend if you have sensitive skin”

Top return reasons

Smell61%

Functionality-Overall11%

Advertised Vs Actual Product6%

Product Condition4%

Defective Material/Parts4%

Value For Money1%