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physiogel

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 44Growth 14Conversion 71Competition 17Returns 81Price range 93Avg price 95Brand share 0Review moat 76Quality gap 45

Avg price

Incredible$23.40

avg listing price — sweet spot $15–$100

Price range

Great$14.27–$39.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.7%

return rate — above 5% kills the launch gate

Review moat

Great476

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$232K

$232K/yr · 153K searches

Competition

Bad80%

top-5 click share — a locked-up shelf

Growth

Bad-21.9%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, physiogel is a $232K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

physiogel market data

Units sold / yr
10K–13K
avg 1,000–1,250/product
Revenue / yr
$234K–$293K
units × avg price
Conversion rate
6.5%
Avg BSR
#870
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
66 months
Avg seller age
140 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • PHYSIOGEL100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Top physiogel search terms

  • physiogel103K/yr
  • physiogel facial cream31K/yr
  • physiogel moisturizer15K/yr
  • physiogel lotion4K/yr
  • physiogel daily moisture therapy facial cream487/yr
All search terms

Top physiogel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$23K20%$46K30%$70K40%$93K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about physiogel

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry25%

“Good Moisturizer”

Suitability Combination Skin12%

“This stuff changed my skin for the better”

Quality-Overall9%

“Great price for quality”

Absorbency5%

“Absorbed well”

Value For Money5%

“Price is good, too”

Suitability Dry Skin4%

“This moisturizer has been saving my skin”

Texture/Consistency-Overall4%

“Nice texture and applies easily,”

Allergies3%

“It does not get irritated”

Advertised Vs Actual Product3%

“Item as described”

Suitability Winter Weather3%

“Highly recommend this for people that live in cold climates”

What buyers complain about

Oily/Greasy10%

“this is very greasy”

Sensitivity-Overall9%

“My daughter who has sensitive skin says its the only lotion that doesn't sting”

Moist/Dry9%

“This facial moisturizer is not very lightweight”

Thickness7%

“Feels a little too thin”

Smell6%

“it is NOT scented”

Functionality-Overall6%

“does NOT work”

Allergies5%

“Gave me acne”

Motor Power5%

“Bad pump”

Suitability Dry Skin3%

“I have very dry skin”

Weight Light2%

“This product does not feel lightweight”

Top return reasons

Value For Money12%
Functionality-Overall12%
Advertised Vs Actual Product11%
Moist/Dry10%
Oily/Greasy7%
Size-Overall5%
Suitability Combination Skin5%
Skin Health3%
Smell3%
Ingredients-Overall3%

Common questions

Is physiogel profitable to sell on Amazon United States?
The niche generates $232K/yr across 10 tracked products. 90-day search growth is -21.9%. Flapen's verdict: Skip it (44/100).
How competitive is the physiogel niche?
1 brands and 8 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in physiogel?
Top complaints mined from reviews: Oily/Greasy, Sensitivity-Overall, Moist/Dry. The return rate is 1.7%.
When does demand for physiogel peak?
Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the physiogel niche?
Listings span $14.27–$39.16; the average listing price is $23.40 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.