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Philips Lumea

Fail

Prices span $74.25–$448.33, mostly outside the sweet spot, so Philips Lumea is a Fail.

Flapen Score
42
42 / 100
Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 48
Market size
$8.3M/yr1.3M searches / yr
90-day growth
+1.4%search demand this quarter
Competition
85%top-5 click share · 2 brands · 5 sellers

Flapen Score

Philips Lumea against its category

The dotted line is the Beauty & Personal Care average. Past it, Philips Lumea is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philips Lumea market on Amazon at a glance

Shoppers on Amazon United States searched for Philips Lumea 1.3M times last year and spent an estimated $8.3M. The top 5 brands take 92% of clicks. Demand peaks in Jun–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.3M a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+1.4%
Conversion, latest week
2.2%
Market size, estimated
$8.3Ma year
Peak month
November2.3× the quietest month
Top search term
ulike air 10181K searches a year

02 · Price

A sale here is worth $299.92.

Listings sell for $299.92 on average, from $74.25 to $448.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $299.92 that is $450K to $600K a year per listing.

Average price
$299.92above the $15 to $100 sweet spot
Price range
$74.25–$448.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$450K–$600K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #15 within Women's. It carries 713 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.8%
Average rank
#15in Women's
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
713per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Philips Lumea products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

5

Top-5 brand share

92%

Top 20: 92%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 232%
  • Brand 38%

Demand

Philips Lumea search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Nov · busiest ÷ quietest = 2.3×

Search terms

Top Philips Lumea search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ulike air 10181K/yr
  • philips lumea275K/yr
  • ulike hair removal device243K/yr
  • ulike148K/yr
  • philips lumea 900043K/yr
  • lumea philips laser59K/yr
  • phillips lumea32K/yr
  • philips laser hair removal34K/yr
  • bloomly facial hair remover14K/yr
  • philips lumea ipl27K/yr

Reviews and returns

What reviews say buyers love and hate about Philips Lumea

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
19%of negative reviews mention “Functionality-Overall”
3.5%of orders come back
“Doesn't work”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Philips Lumea questions

Answered from the same tracked data.