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Pheromone Body Oil for Women

Maybe

The products selling today average only 3.9★. But the top 5 products take 80% of clicks, so Pheromone Body Oil for Women is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$297K/yr270K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
80%top-5 click share · 7 brands · 18 sellers

Flapen Score

Pheromone Body Oil for Women against its category

The dotted line is the Beauty & Personal Care average. Past it, Pheromone Body Oil for Women is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pheromone Body Oil for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Pheromone Body Oil for Women 270K times last year and spent an estimated $297K. The top 5 brands take 87% of clicks. Demand peaks in Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
270K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
6.0%
Market size, estimated
$297Ka year
Peak month
August1.8× the quietest month
Top search term
pheromone oil68K searches a year

02 · Price

A sale here is worth $18.22.

Listings sell for $18.22 on average, from $9.84 to $37.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $18.22 that is $14K to $18K a year per listing.

Average price
$18.22inside the $15 to $100 sweet spot
Price range
$9.84–$37.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$18K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #425 within Men's. It carries 10,442 reviews at 3.89 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#425in Men's
Average rating
3.89 starsAmazon United States average 4.42 stars
Average reviews
10,442per listing
Listings tracked
14

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Pheromone Body Oil for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

18

Top-5 brand share

87%

Top 20: 90%

Top-5 click share

80%

Top 20: 100%

Open market

3%

  • Brand 170%
  • Brand 210%
  • Brand 39%
  • Brand 44%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (1 brand, 3%)

Demand

Pheromone Body Oil for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Pheromone Body Oil for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pheromone oil68K/yr
  • pure instinct48K/yr
  • pure instinct pheromone perfume17K/yr
  • pure instinct roll on pheromone perfume59K/yr
  • pheromone body oil16K/yr
  • pheromone body oil for women26K/yr
  • pure instinct perfume17K/yr
  • pure instinct crave6K/yr
  • crave pheromone perfume3K/yr
  • pure instinct for her2K/yr

Reviews and returns

What reviews say buyers love and hate about Pheromone Body Oil for Women

We read the reviews and the return reasons for every product selling here.

76%of positive reviews mention “Smell”
52%of negative reviews mention “Smell”
1.5%of orders come back
“Awful smell”
A buyer, on “Smell”52% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pheromone Body Oil for Women questions

Answered from the same tracked data.