Petroleum Jelly Tub

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

6.8%

Market size, estimated

$173Ka year

Peak month

February2.3× the quietest month

Top search term

petroleum jelly bulk19K searches a year

Listings sell for $22.41 on average, from $3.41 to $159.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $22.41 that is $6K to $11K a year per listing.

Average price

$22.41inside the $15 to $100 sweet spot

Price range

$3.41–$159.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

0.6%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #370 within Creams. It carries 5,909 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

90%

Out of stock, average day

0.4%

Average rank

#370in Creams

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

5,909per listing

Listings tracked

30

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

61 months