Personal Trimmer

Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.4M a year.

Searches, last 12 months

688K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

6.2%

Market size, estimated

$2.4Ma year

Peak month

November1.9× the quietest month

Top search term

wahl beard trimmer328K searches a year

Listings sell for $55.89 on average, from $9.26 to $160.44. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $55.89 that is $56K to $70K a year per listing.

Average price

$55.89inside the $15 to $100 sweet spot

Price range

$9.26–$160.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$56K–$70K

Returns

2.3%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #117 within Hair Cutting Tools. It carries 22,341 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

3.7%

Average rank

#117in Hair Cutting Tools

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

22,341per listing

Listings tracked

30

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months