Perm Rods

Shoppers searched for this 772K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $374K a year.

Searches, last 12 months

772K

Growth, 90 days vs prior 90

+2.9%

Conversion, latest week

4.4%

Market size, estimated

$374Ka year

Peak month

June1.3× the quietest month

Top search term

perm rods487K searches a year

Listings sell for $10.97 on average, from $4.95 to $18.30. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $10.97 that is $8K to $11K a year per listing.

Average price

$10.97under the $15 to $100 sweet spot

Price range

$4.95–$18.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$11K

Returns

2.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #119 within Hair Rollers. It carries 2,176 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#119in Hair Rollers

Average rating

4.13 starsAmazon United States average 4.42 stars

Average reviews

2,176per listing

Listings tracked

36

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months