Perm Papers
FailThe top 5 products take 97% of clicks, so Perm Papers is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $183K/yr107K searches / yr
- 90-day growth
- -5.2%search demand this quarter
- Competition
- 97%top-5 click share · 6 brands · 31 sellers
Flapen Score
Perm Papers against its category
The dotted line is the Beauty & Personal Care average. Past it, Perm Papers is stronger. Inside it, weaker.
Market
The Perm Papers market on Amazon at a glance
Shoppers on Amazon United States searched for Perm Papers 107K times last year and spent an estimated $183K. The top 5 brands take 97% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 16.5% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $183K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -5.2%
- Conversion, latest week
- 16.5%
- Market size, estimated
- $183Ka year
- Peak month
- March1.3× the quietest month
- Top search term
- perm papers38K searches a year
02 · Price
A sale here is worth $10.41.
Listings sell for $10.41 on average, from $4.95 to $34.49. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $10.41 that is $21K to $26K a year per listing.
- Average price
- $10.41under the $15 to $100 sweet spot
- Price range
- $4.95–$34.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $21K–$26K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Hair Perms, Relaxers & Texturizers. It carries 1,236 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #10in Hair Perms, Relaxers & Texturizers
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 1,236per listing
- Listings tracked
- 6
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Perm Papers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
31
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 154%
- Brand 216%
- Brand 311%
- Brand 48%
- Brand 57%
- Brand 63%
- Open — no brand owns it (0%)
Demand
Perm Papers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Perm Papers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- perm papers38K/yr
- perm papers for hair20K/yr
- perm paper13K/yr
- end papers for hair perm13K/yr
- end papers for hair rollers10K/yr
- end papers6K/yr
- perm end papers6K/yr
Reviews and returns
What reviews say buyers love and hate about Perm Papers
We read the reviews and the return reasons for every product selling here.
“They are Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Perm Papers questions
Answered from the same tracked data.









