Perfume Travel Refillable

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

6.6%

Market size, estimated

$2.2Ma year

Peak month

December1.3× the quietest month

Top search term

perfume travel refillable924K searches a year

Listings sell for $8.30 on average, from $4.12 to $19.23. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 10,000 to 12,500 of them. At $8.30 that is $83K to $104K a year per listing.

Average price

$8.30under the $15 to $100 sweet spot

Price range

$4.12–$19.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

10,000–12,500

Revenue per listing a year

$83K–$104K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #88 within Refillable Containers. It carries 2,050 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#88in Refillable Containers

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

2,050per listing

Listings tracked

24

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

33 months