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Perfume Travel Refillable

Maybe

Shoppers spend an estimated $2.2M a year here. But products sell for $8.30 on average, outside the sweet spot, so Perfume Travel Refillable is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$2.2M/yr4.1M searches / yr
90-day growth
-0.5%search demand this quarter
Competition
60%top-5 click share · 20 brands · 42 sellers

Flapen Score

Perfume Travel Refillable against its category

The dotted line is the Beauty & Personal Care average. Past it, Perfume Travel Refillable is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Perfume Travel Refillable market on Amazon at a glance

Shoppers on Amazon United States searched for Perfume Travel Refillable 4.1M times last year and spent an estimated $2.2M. The top 5 brands take 67% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months
4.1M
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
6.6%
Market size, estimated
$2.2Ma year
Peak month
December1.3× the quietest month
Top search term
perfume travel refillable924K searches a year

02 · Price

A sale here is worth $8.30.

Listings sell for $8.30 on average, from $4.12 to $19.23. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 10,000 to 12,500 of them. At $8.30 that is $83K to $104K a year per listing.

Average price
$8.30under the $15 to $100 sweet spot
Price range
$4.12–$19.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250K–300K
Units per listing a year
10,000–12,500
Revenue per listing a year
$83K–$104K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #88 within Refillable Containers. It carries 2,050 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#88in Refillable Containers
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
2,050per listing
Listings tracked
24

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
33 months

Products

Top Perfume Travel Refillable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

42

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

60%

Top 20: 95%

Open market

28%

  • Brand 127%
  • Brand 215%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Perfume Travel Refillable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Perfume Travel Refillable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • perfume travel refillable924K/yr
  • travel perfume bottle refillable533K/yr
  • perfume atomizer455K/yr
  • refillable perfume bottle264K/yr
  • cologne travel bottle253K/yr
  • atomizer252K/yr
  • perfume bottle222K/yr
  • travel cologne sprayer161K/yr
  • atomizer sprayer for perfume141K/yr
  • travel perfume bottle146K/yr

Reviews and returns

What reviews say buyers love and hate about Perfume Travel Refillable

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Leak-Proof”
1.4%of orders come back
“Leaked everywhere”
A buyer, on “Leak-Proof”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Perfume Travel Refillable questions

Answered from the same tracked data.