Perfume Lotion for Women

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

+9.3%

Conversion, latest week

2.0%

Market size, estimated

$73Ka year

Peak month

June2.9× the quietest month

Top search term

perfumed body lotion19K searches a year

Listings sell for $25.91 on average, from $5.06 to $99.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $25.91 that is $0 to $3K a year per listing.

Average price

$25.91inside the $15 to $100 sweet spot

Price range

$5.06–$99.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.5%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #693 within Lotions. It carries 8,658 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

2.5%

Average rank

#693in Lotions

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

8,658per listing

Listings tracked

26

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

81 months