Peppermint Lotion
MaybeReturns run at only 0.8% of orders. But demand is soft, at +0.4% this quarter, so Peppermint Lotion is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $193K/yr203K searches / yr
- 90-day growth
- +0.4%search demand this quarter
- Competition
- 50%top-5 click share · 14 brands · 816 sellers
Flapen Score
Peppermint Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Peppermint Lotion is stronger. Inside it, weaker.
Market
The Peppermint Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Peppermint Lotion 203K times last year and spent an estimated $193K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
5.7% of searches ended in a purchase last week.
Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.
- Searches, last 12 months
- 203K
- Growth, 90 days vs prior 90
- +0.4%
- Conversion, latest week
- 5.7%
- Market size, estimated
- $193Ka year
- Peak month
- December10.4× the quietest month
- Top search term
- peppermint lotion62K searches a year
02 · Price
A sale here is worth $16.72.
Listings sell for $16.72 on average, from $3.65 to $45.38. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.72 that is $4K to $8K a year per listing.
- Average price
- $16.72inside the $15 to $100 sweet spot
- Price range
- $3.65–$45.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #536 within Lotions. It carries 2,779 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.6%
- Average rank
- #536in Lotions
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 2,779per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 5 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Peppermint Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Dr. Bronners Organic Lotion (Peppermint 8 Ounce) Organic Moisturizer for Hands Face & Body Vegan Non-GMO
- Price
- $16.90
- Rating
- 4.2/5
- Reviews
- 6,035
- Age
- 22y ago

Dr. Bronners Organic Lotion (Orange Lavender 8 Ounce) Organic Moisturizer for Hands Face & Body Vegan Non-GMO
- Price
- $16.40
- Rating
- 4.2/5
- Reviews
- 6,035
- Age
- 17y ago

Dr. Bronners Organic Lotion (Patchouli Lime 8 Ounce) Organic Moisturizer for Hands Face & Body Vegan Non-GMO
- Price
- $16.67
- Rating
- 4.2/5
- Reviews
- 6,035
- Age
- 22y ago

Dr Bronners Organic Peppermint Hand and Body Lotion Made with Organic Oils Used for Face and Body Certified Fair Trade & Vegan Friendly 236ml Recycled Bottle
- Price
- $17.56
- Rating
- 4.3/5
- Reviews
- 149
- Age
- 7y ago

J.R. Watkins Daily Moisturizing Body Lotion Peppermint 18 fl oz 2 Pack
- Price
- $22.61
- Rating
- 4.4/5
- Reviews
- 166
- Age
- 1y ago
Trending
90-day click momentum
Weleda Skin Food Body Lotion
- Price
- $13.84
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 7mo ago

Dr. Bronners Organic Lotion (Peppermint 8 Ounce) Organic Moisturizer for Hands Face & Body Vegan Non-GMO
- Price
- $16.90
- Rating
- 4.2/5
- Reviews
- 6,035
- Age
- 22y ago

Essentially KateS Peppermint + Eucalyptus Cooling Foot Cream 8 Fl Oz Relieves Dry Cracked Tired Feet Deep Hydration with Ceramides Non-Greasy Formula
- Price
- $9.52
- Rating
- 4.5/5
- Reviews
- 1,952
- Age
- 5mo ago

California Naturals Classic Clean Body Lotion for Dry Skin Moisturizing Lightweight with Shea Butter Naturally Scented Vegan Sulfate Paraben & Phthalate Free Toasted Coconut 16.5 oz
- Price
- $16.20
- Rating
- 4.2/5
- Reviews
- 212
- Age
- 7mo ago

Essentially KateS Peppermint + Eucalyptus Cooling Blend Cream Lotion 4 Fl Oz - enriched with Ceramide 1 3 and 6II - Soothing After Physical Activity - Providing comfort for overworked muscles.
- Price
- $9.17
- Rating
- 4.4/5
- Reviews
- 2,608
- Age
- 9mo ago
Newest
by launch date
Essentially KateS Peppermint + Eucalyptus Cooling Foot Cream 8 Fl Oz Relieves Dry Cracked Tired Feet Deep Hydration with Ceramides Non-Greasy Formula
- Price
- $9.52
- Rating
- 4.5/5
- Reviews
- 1,952
- Age
- 5mo ago

Weleda Skin Food Body Lotion
- Price
- $13.84
- Rating
- 4.5/5
- Reviews
- 165
- Age
- 7mo ago

California Naturals Classic Clean Body Lotion for Dry Skin Moisturizing Lightweight with Shea Butter Naturally Scented Vegan Sulfate Paraben & Phthalate Free Toasted Coconut 16.5 oz
- Price
- $16.20
- Rating
- 4.2/5
- Reviews
- 212
- Age
- 7mo ago

Essentially KateS Peppermint + Eucalyptus Cooling Blend Cream Lotion 4 Fl Oz - enriched with Ceramide 1 3 and 6II - Soothing After Physical Activity - Providing comfort for overworked muscles.
- Price
- $9.17
- Rating
- 4.4/5
- Reviews
- 2,608
- Age
- 9mo ago

Hempz Pink Peppermint Meringue Body Moisturizer Body Lotion Fall Skin Care for Men & Women Limited Edition
- Price
- $3.65
- Rating
- 4.4/5
- Reviews
- 1,111
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
816
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
13%
- Dr. Bronner's57%
- Hempz7%
- J.R. Watkins6%
- Essentially KateS6%
- Native6%
- Plant Therapy4%
- Open — no brand owns it (8 brands, 13%)
Demand
Peppermint Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 10.4×
Search terms
Top Peppermint Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- peppermint lotion62K/yr
- dr bronners lotion36K/yr
- dr bronners body lotion21K/yr
- dr bronner lotion16K/yr
- mint lotion13K/yr
- peppermint body lotion15K/yr
- peppermint lotion for body8K/yr
- peppermint moisturizer3K/yr
- mint body lotion4K/yr
- dr bronner body lotion4K/yr
Reviews and returns
What reviews say buyers love and hate about Peppermint Lotion
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very strong smell
Horrific Scent
Smells weird
Not moisturizing
Seemed dried out
Not hydrating
I was disappointed in the thickness of the cream
The cream is a thick
very thick
first bottle came with a broken pump
The pump in the bottle does not open
Pump didnt work
Irritated
my skin is SO itchy
Gave me a rash
Love
Fresh scent
AMAZING scent
Light fragrance
Great moisturizer
Great moisturizer
Hydrates skin
conscious brand that makes quality products
Quality lotion
Amazing quality
Leaves skin soft
Smooth and silky
Silky soft
absorbs nicely
absorbs quickly
it absorbs into the skin
Return
0.8% Return rate 8% Fixable by listing
Very strong smell
Horrific Scent
Smells weird
first bottle came with a broken pump
The pump in the bottle does not open
Pump didnt work
I think the appearance is deceiving
I think the name itself is misleading
Improper advertising
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Peppermint Lotion questions
Answered from the same tracked data.









