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Pencil Flat Iron for Black Women Hair

Fail

The top 5 brands take 95% of clicks, so Pencil Flat Iron for Black Women Hair is a Fail.

Flapen Score
36
36 / 100
Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 48
Market size
$78K/yr51K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
80%top-5 click share · 7 brands · 20 sellers

Flapen Score

Pencil Flat Iron for Black Women Hair against its category

The dotted line is the Beauty & Personal Care average. Past it, Pencil Flat Iron for Black Women Hair is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pencil Flat Iron for Black Women Hair market on Amazon at a glance

Shoppers on Amazon United States searched for Pencil Flat Iron for Black Women Hair 51K times last year and spent an estimated $78K. The top 5 brands take 95% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
4.9%
Market size, estimated
$78Ka year
Peak month
September1.5× the quietest month
Top search term
pencil iron6K searches a year

02 · Price

A sale here is worth $31.45.

Listings sell for $31.45 on average, from $19.61 to $58.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $31.45 that is $3K to $8K a year per listing.

Average price
$31.45inside the $15 to $100 sweet spot
Price range
$19.61–$58.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #335 within Irons. It carries 2,814 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#335in Irons
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,814per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Pencil Flat Iron for Black Women Hair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

20

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

2%

  • Brand 170%
  • Brand 216%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Pencil Flat Iron for Black Women Hair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Pencil Flat Iron for Black Women Hair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pencil iron6K/yr
  • pencil iron for short hair6K/yr
  • red flat iron7K/yr
  • kiss flat iron6K/yr
  • red by kiss pencil flat iron4K/yr
  • red by kiss flat iron7K/yr
  • root straightener4K/yr
  • red pencil flat iron4K/yr
  • ju poppin flat iron3K/yr
  • kiss pencil flat iron3K/yr

Reviews and returns

What reviews say buyers love and hate about Pencil Flat Iron for Black Women Hair

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
19%of negative reviews mention “Suitability Short Hair”
5.0%of orders come back
“Absolutely does not work on my hair”
A buyer, on “Suitability Short Hair”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pencil Flat Iron for Black Women Hair questions

Answered from the same tracked data.