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Peel Off Face Mask

Maybe

Returns run at only 0.9% of orders. But demand is soft, at -13.1% this quarter, so Peel Off Face Mask is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$724K/yr1.1M searches / yr
90-day growth
-13.1%search demand this quarter
Competition
44%top-5 click share · 21 brands · 66 sellers

Flapen Score

Peel Off Face Mask against its category

The dotted line is the Beauty & Personal Care average. Past it, Peel Off Face Mask is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peel Off Face Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Peel Off Face Mask 1.1M times last year and spent an estimated $724K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

5.1% of searches ended in a purchase last week.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $724K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-13.1%
Conversion, latest week
5.1%
Market size, estimated
$724Ka year
Peak month
December1.6× the quietest month
Top search term
peel off face mask357K searches a year

02 · Price

A sale here is worth $13.09.

Listings sell for $13.09 on average, from $5.21 to $39.53. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At $13.09 that is $16K to $20K a year per listing.

Average price
$13.09under the $15 to $100 sweet spot
Price range
$5.21–$39.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,250–1,500
Revenue per listing a year
$16K–$20K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #169 within Masks. It carries 9,490 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#169in Masks
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
9,490per listing
Listings tracked
37

04 · Newcomers

Amazon counts 5 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
46 months

Products

Top Peel Off Face Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

$0$29K$58K$87K$116K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 flat

Sellers

66

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

44%

Top 20: 82%

Open market

25%

  • Freeman41%
  • medicube15%
  • YLNALO6%
  • SHVYOG5%
  • The Ordinary5%
  • BEUKING3%

Demand

Peel Off Face Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Peel Off Face Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peel off face mask357K/yr
  • peel off mask112K/yr
  • freeman face masks119K/yr
  • face mask peel off81K/yr
  • face peel mask75K/yr
  • peeling face mask56K/yr
  • peel mask36K/yr
  • freeman36K/yr
  • peel face mask31K/yr
  • freeman peel off face mask30K/yr

Reviews and returns

What reviews say buyers love and hate about Peel Off Face Mask

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies10%−0.08

ALLERGIC REACTION

Skin reaction

Allergic reaction

Value For Money6%−0.01

Expensive

Too costly

more expensive

Skin Health5%−0.05

Made my skin burn and peel

It BURNED MY FACE

Burned my skin

Ease Of Use5%−0.02

Difficult to put on

Difficult to use

Hard to get off

Functionality-Overall5%−0.05

Not Effective

No results

Did not work

Love

Suitability Combination Skin14%+1.29

Good for skin

Good for my sensitive skin

It works well for my sensitive skin

Moist/Dry13%+0.75

Dries fast

Dries fast

doesnt dry out my skin

Soft Feel12%

makes your face soooo soft

goes on smoothly

Smooth feeling

Quality-Overall9%+0.40

Great quality the prices is affordable —I recommend this product

Excellent Product

Each of their products have a very unique quality to them

Brightness/Shine/Glow7%+0.57

Great Glowy effect

Great shine

Gives you a glow

Return

0.9% Return rate 24% Fixable by listing

Functionality-Overall20%██▇▇█▇

Not Effective

No results

Did not work

Advertised Vs Actual Product13%████▇▇
Value For Money10%▄▄▄▅▄█

Expensive

Too costly

more expensive

Moist/Dry5%█▇▆▆▆▆

doesn't dry as well

doesnt moisturize

Not hydrating at all

Smell4%▆██▇▇▆

Awful Smell

very strong scent

Smells like chemical

FAQ

Common Peel Off Face Mask questions

Answered from the same tracked data.